Summary
Overview
Work History
Education
Skills
Websites
Software
Additional Information
Timeline
Generic

Hamayel Ali

Canton,MI

Summary

Dedicated community manager with a proven track record of improving properties and streamlining operations for enhanced efficiency. Possessing a friendly and professional demeanor, excels at assembling, training, and coordinating teams. Expertise lies in designing and establishing successful influencer campaigns that contribute to meeting sales goals. Has In-depth experience managing communities for over five AA status games simultaneously, playing a crucial role in the successful shipping of three or more games.

Overview

11
11
years of professional experience

Work History

Community Manager

Stardock
01.2023 - Current
  • Lead and maintained successful Influencer Marketing campaigns designed from the ground up, which helped delivered a record increase in sales.
  • Compiled feedback across all discussion channels including Discord, Steam, Forums, Reddit, Twitter and more into condensed reports for each product's development team
  • Coordinated across multiple teams including marketing, development, QA, publishing and directly with executive team to share community insights and ensure product success
  • Built relationships with other brand ambassadors and influencers to assist in social media strategy.
  • Created a reliable team of community volunteers to help moderate multiple public community spaces
  • Helped establish a proven community MVP program, including NDA procedures
  • Followed and reviewed competitor social media channels, content, and strategy to relay insights.
  • Created, curated and managed published content for feed and stories across social media channels.
  • Maintained a feedback loop between the community and developers
  • Worked with stakeholders and leadership to deliver valuable customer and business insights
  • Fostered a positive, constructive, and communicative community of players that feel heard and appreciated.
  • Grew the core community in size and activity through regular community events such as multiplayer nights, group video watches, discussions and tournaments
  • Helped coordinate presence at local in-person events such as conventions

Business Development Assistant

Plex Systems
01.2020 - 03.2023
  • Analyze and Clean Database Information Packages
  • Assist in creating case study tools, proofs of concept, and training tools
  • B2B communication, appointment setting, and cross team assignment
  • Established point of contact for leads and provide proper resources
  • Expanded on market research in reference to new leads and prior data
  • Researched prospect leads from Plex sales efforts
  • Reviewed account disputes, appropriately assigning accounts to the proper representatives
  • Routes inbound activity to the appropriate representative.
  • Researched, analyzed, and projected market data for potential markets.
  • Engaged with customers to build business relationships.

Marketing manager

HomeSpec BasementFix
01.2022 - 11.2022
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.
  • Spearheaded a new referral program and its distribution
  • Managed Social Media, Google Ads, and Website
  • Content Writing via SEO Job Stories, Blogs, Articles, Press Releases, and more for Website and Socials
  • Previewed, Researched and Provided Guidance for Marketing Proposals and Strategy
  • Hired, Train, and Developed Marketing Department
  • Regularly managed relationships with third party partners.

Senior Guest Adviser

GameStop
09.2013 - 07.2021
  • Achieved highest positive survey rate for customer experience for the district
  • Implemented marketing materials promptly, and effectively utilized promotions according to outlined plan
  • Passionately Researched and Memorized Product Details and promotions
  • Regularly exceeded sales goals and expectations
  • Trained new staff on multiple levels, including above own station.
  • Anticipated guests' needs, responded promptly and courteously and acknowledged each guest during busiest of times.
  • Resolved guest complaints and followed up to confirm guest satisfaction with solution.

Branch Sales and Service Rep

PNC Bank
05.2018 - 11.2018
  • Account Opening, Closing, and Maintenance
  • Personally, Handled Sensitive Client Issues and served as key point of contact
  • Professional Sales and Client Relationship Management
  • Prospecting Calls for Appointment Set-Up and Introductions as Required
  • Researched and Provided Specialized Solutions to Each Client’s Needs.

Education

MBA - Marketing

Wayne State University
Detroit, MI
05-2021

Bachelor of Science - Marketing Management

Wayne State University
Detroit, MI
05-2018

Skills

  • Adobe Creative Suite Including Photoshop and Premiere
  • Community Management, Growth and Engagement
  • Cross-Functional Communication
  • Customer Support
  • Detailed Analysis and Reporting
  • Effective time management and project management skills
  • Event Promotion and Coordination
  • Financial budgeting and reporting
  • Influencer Relations and Management
  • Marketing Strategy
  • Social Media Platforms and Strategy
  • Web Analytics

Software

Adobe Photoshop

Adobe Premiere

Canva

Confluence Atlassian

Google Anlytics

Improveit i360

Jira Agile Systems

Microsoft office Suite

OBS

SalesForce

Social Pilot

Steam Data Suite

WIX Website Designer

ZoomInfo

Additional Information

Director of Twitch's first award show aimed at small streamers and showcasing indie games. More info at friendoyearendo.com

Timeline

Community Manager

Stardock
01.2023 - Current

Marketing manager

HomeSpec BasementFix
01.2022 - 11.2022

Business Development Assistant

Plex Systems
01.2020 - 03.2023

Branch Sales and Service Rep

PNC Bank
05.2018 - 11.2018

Senior Guest Adviser

GameStop
09.2013 - 07.2021

MBA - Marketing

Wayne State University

Bachelor of Science - Marketing Management

Wayne State University

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Hamayel Ali