Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Hobbies
LinkedIn Professional Profile
Timeline
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Hanju Lee

Hanju Lee

Orange County,CA

Summary

From engineering to management to marketing, my unique experiences and background in pursuit of my passion in golf landed me where I am today. Transitioning seamlessly between roles, jobs and companies I've worked in and companies I’ve founded. I excel in driving teams towards success while prioritizing customer excellence. Because, when it comes down to it, it's all about people and learning to lead, follow, and collaborate with the community that you belong to and the community that you love.

Overview

32
32
years of professional experience

Work History

Head Golf Professional

Canyon Crest Country Club
Riverside, CA
05.2024 - Current

Led all aspects of golf operations overseeing membership care, pro shop management, and staff supervision. Directed and empowered a diverse team that included assistant professionals, outside services, and cart barn staff, while managing pro shop operations, inventory control, merchandising, sales, and promotions. Also, obtained expertise in Golf Genius software which allowed to effectively manage member tournaments, large-scale competitive events, and optimize tee sheet scheduling to maximize course utilization and revenue. In addition to operational management, conducted regular course audits to ensure the highest standards of course integrity and playing conditions while spearheading marketing initiatives, including social media, email campaigns, and promotional events, contributing to increased revenue and enhanced member engagement.

Owner

BOS Media Group
07.2013 - Current

As owner of a digital marketing company specializing in website design, branding, video production, SEO, Google Ads, email campaigns, social media, photography and copywriting, I managed all aspects of operations, from client relations and project management to financial oversight and team leadership.

Founder

Better Golf Academy
08.2019 - Current

I utilize podcasting and social media platforms to educate through engaging content. I also help empower golf enthusiasts to enhance their mental approach to the game, fostering resilience and performance improvement as well as finding the right strategy to manage effective practice and competition. Additionally, I leverage these platforms to amplify the visibility and appeal of golf, attracting new participants and cultivating a thriving community of golfers.

Founder & Tournament Director

OCLA Golf Player's Club
01.2005 - Current

As a founder of SCGA-affiliated golf club, I orchestrated and managed all aspects of our golf tournaments. From conception to execution, I ensured seamless operations, overseeing scheduling, registration, and event logistics. My role involved liaising with SCGA while fostering a vibrant golfing community. I cultivated memorable experiences for competitors, driving engagement and growth within the club.

General Manager

Pro Reps West
02.2006 - 07.2013

Oversee and direct day to day inside sales, distribution, and service operations of a manufacture representative business representing over 20+ manufacturers in the foodservice equipment industry. Include strategizing and executing sales and marketing campaigns, administer and foster client management, and provide strong emphasis and support on new business development.

National Service Manager

Wells Manufacturing
04.2002 - 11.2006

Upper management position directing the entire US and international equipment service network by managing over 350 independent service agencies through contract negotiations, technical training, parts inventory, parts sales and warranty service. Oversaw the internal technical support, customer service, warranty and technical writing department managing over 15 people in various expertise.

This experience led to tremendous growth in leadership and was able to see and be part of the industry through building strong relationships and network.

Industrial Engineer

Wells Manufacturing
06.1998 - 04.2002

Oversee and increase manufacturing cost efficiency including analyzing and re-engineering production flow and processes. Implement company wide JIT (Just In Time or Lean) manufacturing by overhaul of plant layout, part assembly staging and final assembly flow. Train and help execute 5S methodology to systematically standardize the entire workplace.

Design Engineer

Wells Manufacturing
09.1992 - 06.1998

Research, design and engineer commercial cooking equipment for large quick service restaurant chains all across the US. (Including McDonald's, Carl's Junior, KFC, Jack In The Box...etc). My roles included product design, innovative idea implementation, 3D solid design, CNC programming and product improvement through researching equipment data analytics.

Education

Civil Engineering

University of Nevada, Reno

Skills

  • Marketing
  • Customer Service
  • Management
  • Website Design
  • Social Media
  • Photography
  • Graphic Design
  • Business Development

Accomplishments

Pursuing a PGA Professional Career recently passing my PAT and currently in the PGA Associate program.

Software

Microsoft Word

Microsoft Excel

Microsoft Access

Microsoft Publisher

Microsoft OneNote

Microsoft Outlook

Adobe Illustrator

Adobe Photoshop

Adobe Lightroom

Adobe XD

Figma

Sketch

AutoCAD

Freshbooks

Quickbooks

Leadpages

Hobbies

In my free time, I've accomplished 5 marathons and over 50 half marathons, maintain a 6.7 handicap in golf, and have competed in the sonata piano competition. Fluent in Korean and English, I enjoy embracing cultural diversity. Additionally, I pursue photography as a creative outlet.

LinkedIn Professional Profile

See my Professional Profile here along with the Articles I've written: https://www.linkedin.com/in/hanjulee/

Timeline

Head Golf Professional

Canyon Crest Country Club
05.2024 - Current

Founder

Better Golf Academy
08.2019 - Current

Owner

BOS Media Group
07.2013 - Current

General Manager

Pro Reps West
02.2006 - 07.2013

Founder & Tournament Director

OCLA Golf Player's Club
01.2005 - Current

National Service Manager

Wells Manufacturing
04.2002 - 11.2006

Industrial Engineer

Wells Manufacturing
06.1998 - 04.2002

Design Engineer

Wells Manufacturing
09.1992 - 06.1998

Civil Engineering

University of Nevada, Reno
Hanju Lee