Hannah Cogen
Conway,SC
Summary
Dynamic and creative Communication major with a minor in Creative Writing, offering experience in social media marketing, graphic design, and customer engagement. Eager to learn and grow with the right company. Demonstrated ability to craft compelling content, develop innovative marketing strategies, and manage social media campaigns across multiple platforms. Proven track record in analyzing performance metrics, optimizing budget allocations, and enhancing brand visibility. Strong communication and organizational skills.
Overview
9
9
years of professional experience
1
1
Certification
Work History
SOCIAL MEDIA/CAMPAIGN TEAM
Baltimore City Sheriffs Campaign
Baltimore
06.2022 - 08.2022
- Social Media and Digital Marketing: Designed engaging social media posts to support the sheriff candidate, leveraging graphic design and content creation skills.
- Created compelling marketing emails to inform and motivate potential voters and donors.
- Community Outreach: Knocked on doors and handed out flyers to engage with the community and increase voter turnout.
- Called potential voters and campaign donors, effectively communicating the candidate's message and securing support.
- Interacted with community members during fundraising events, fostering positive relationships.
SOCIAL MEDIA MARKETING CONSULTANT
Boyd Hill Nature Preserve
St. Petersburg
01.2022 - 02.2022
- Analytics and Performance Tracking: Monitored platform analytics to evaluate the success of content campaigns, using data-driven insights to optimize strategies.
- Budget Management: Managed the social media budget by identifying cost-effective advertising opportunities, ensuring maximum ROI for ad spend.
- Campaign Development: Pitched innovative campaign ideas to upper management, aimed at expanding reach and increasing engagement.
Graphic Designer
Maryland Multi-Housing Association
Baltimore, MD
05.2024 - Current
- Promotional Material Design:Designed visually captivating promotional materials for various events, ensuring high visual impact and brand consistency.
- Brand Enhancement:Utilized various graphic design platforms to update and enhance outdated brand designs, bringing a fresh and modern look to the brand identity.
- Graphic Development: Developed graphics, logos, and layouts for product illustrations, company logos, and websites, ensuring they were visually appealing and aligned with client specifications.
Creator and Manager, Health Impact Blog
Self Employed Web
01.2023 - Current
- Content Creation: Researched and wrote articles on the adverse effects of excess sugar, artificial food dyes, and high fructose corn syrup on children's health.
- Primary Research: Conducted and analyzed interviews with parents to incorporate firsthand insights into blog posts.
- Digital Marketing: Designed and implemented an Instagram campaign to promote the blog, increasing reach and engagement.
- Community Engagement: Built an online community of health-conscious parents, fostering discussions and sharing experiences.
- SEO and Website Management: Improved search engine rankings and maintained a user-friendly website design.
RETAIL EMPLOYEE
SummerSalt
05.2023 - 08.2023
- Customer Service: Welcomed and assisted customers, providing excellent customer service and addressing inquiries effectively.
- Collaborated with the sales team to ensure smooth operations and meet workplace responsibilities.
- Organizational Skills: Organized and restocked items, maintaining an appealing and efficient store layout.
- Managed inventory to ensure products were available and well-presented.
ONLINE RESELLER
Clothing Reseller
01.2016 - Current
- Product Marketing: Marketed clothes through high-quality photos and persuasive descriptions on Depop.
- Social Media Strategy: Created Pinterest and Instagram posts showcasing clothing items that went viral, driving significant traffic and sales.
- Utilized analytics to track engagement and adjust strategies for optimal performance.
- Brand Development: Developed a consistent brand aesthetic across all platforms, enhancing recognition and trust among potential buyers.
SUMMER CAMP COUNSELOR
Echo Hill Camp
Worton, Md
06.2019 - 09.2019
- Parent Communication:Provided regular updates to parents about their children's activities and well-being, answering questions and addressing concerns promptly.
- Customer Service:Answered phones and delivered high-quality customer service, ensuring parents and visitors received the information and assistance they needed.
- Team Collaboration:Worked closely with staff and supervisors to address and resolve camper needs and conflicts, ensuring a positive camp experience for all participants.
- Conflict Resolution:Managed and resolved issues between both staff and campers, fostering a harmonious and supportive environment.
Education
BACHELOR OF ARTS (B.A.) IN GENERAL COMMUNICATION - Marketing Research
Coastal Carolina University
Conway, SC05-2024
Skills
- Social Media Content Creations
- Trend analysis
- Graphic design (proficient in Canva and Adobe Illustrator)
- Great communication and customer service
- Website Design
- Strong writing abilities
- Organized
- Great at multitasking
Certification
Internet Marketing Certification
Awards
Deans List
Publications
Book Review, "Light of Days"
Volunteer Experience
- EVENT WORKER, Baltimore, Md, Baltimore City Sheriff's Department, Organize fundraiser and hand out raffle tickets to raise money for families suffering from abuse.
- KINDERGARTEN ASSISTANT, Baltimore, Md, Baltimore City Sheriff's Department, Helped children with reading and writing at local kindergarten.
- VOLUNTEER, Baltimore, Md, Ronald McDonald House, Baked desserts and played with children currently suffering medical crisis.
- EVENTS WORKER, Toys for Tots, Help to distribute Christmas Gifts to underprivileged children.
Accomplishments
- Magna Cum Laude Graduate
- Published Book Report (Light Of Days)
Websites
Timeline
Graphic Designer
Maryland Multi-Housing Association
05.2024 - Current
RETAIL EMPLOYEE
SummerSalt
05.2023 - 08.2023
Creator and Manager, Health Impact Blog
Self Employed Web
01.2023 - Current
SOCIAL MEDIA/CAMPAIGN TEAM
Baltimore City Sheriffs Campaign
06.2022 - 08.2022
SOCIAL MEDIA MARKETING CONSULTANT
Boyd Hill Nature Preserve
01.2022 - 02.2022
SUMMER CAMP COUNSELOR
Echo Hill Camp
06.2019 - 09.2019
ONLINE RESELLER
Clothing Reseller
01.2016 - Current
BACHELOR OF ARTS (B.A.) IN GENERAL COMMUNICATION - Marketing Research
Coastal Carolina University
Internet Marketing Certification
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