Overview
Work History
Education
Skills
Lover + nurturer of flora & fauna
Timeline
Generic

Hayden Gamble

Paonia,,CO

Overview

6
6
years of professional experience

Work History

Social Media Strategist

BACKBONE MEDIA
07.2022 - Current
  • Leads strategy for four brand clients and respective internal teams to create and implement thoughtful, engaging and relevant social strategies across varying social media platforms
  • Grew brand client Instagram account over 7K Net New Followers in five months; led brand client launch into new platforms (TikTok and Threads) with timely strategy, viral content creation and trend tracking
  • Increased brand social presence by 140% YoY increase in Followers and 153% YoY increase in Video Views
  • Manages day-to-day client communications, brand partners, content creation, content calendars, monthly and yearly reporting, as well as community management across brand social platforms

Associate PR Account Manager

BACKBONE MEDIA
01.2022 - 06.2022
  • Onboarded two new clients and attended trade shows and networking events to grow brand awareness in key markets
  • Developed strategies for launching new product and creating buzz-worthy moments

PR Account Coordinator

BACKBONE MEDIA
12.2020 - 12.2021
  • Managed four brand clients and collaborated with respective internal teams to create and implement PR strategy and drive consistent brand buzz and land an average of 20 article inclusions per month

Farmer & Media/Marketing Advisor

TWO ROOTS FARM
05.2020 - 10.2020
  • Collaborated within a team of seven to manage two acres of land and grow organic produce; operated weekly farm stand and CSA program pick-ups
  • Created content for the farm’s social media platforms and assisted with writing weekly newsletters and other various e-mail communications

Residential Support Professional

ASCENDIGO AUTISM SERVICES
08.2019 - 05.2020
  • Provided caregiver services to support the physical, mental, social and emotional needs of the client and helped implement client goals

Assistant Editor + Marketing Coordinator

ASPEN MAGAZINE & ASPEN PEAK, MODERN LUXURY
11.2018 - 04.2020
  • Managed all marketing and sales materials for print, digital, event sponsorships and public relations; worked with the publisher and sales team to brainstorm new marketing strategies and maintain existing marketing materials; worked with the local Aspen team and Modern Luxury’s national team to manage special promotional sections in the publications
  • Coordinated events with local and national brands and nonprofit organizations; communicated with local and national vendors to obtain various donations for events
  • Created and managed the publications’ native digital content and paid advertiser digital content on social media platforms, e-newsletters and websites; collaborated with the editor-in-chief to generate story ideas, write 83 articles and edit material for print publication and website

Freelance Writer

THE SOPRIS SUN
09.2018 - 11.2018
  • Pitched story ideas to the editor-in-chief; interviewed local and statewide residents and professionals; crafted seven stories for web and print—one of which was syndicated to the front page of The Post Independent

Freelance Writer/Photo Editor

DENVER LIFE MAGAZINE
09.2018 - 11.2018
  • Researched new interview contacts for stories, conducted interviews, and wrote three articles for the Dec 2018 issue
  • Collaborated with design team to research and obtain art for print magazine design

Editorial Intern/Photo Editor

DENVER LIFE MAGAZINE
06.2018 - 09.2018
  • Conducted interviews and wrote 23 articles for web and print; collaborated with editorial team and community to create content for Instagram

Education

Bachelor of Arts - Journalism & Mass Communication

The University of Iowa

Entrepreneurial Management Certificate -

University of Iowa
Iowa City, IA

National Outdoor Leadership School

Skills

Copywriting Storytelling Communication Goal planning Strategic planning Content digital asset management Progress monitoring reporting Networking relationship building Dash Hudson Canva Adobe Illustrator Adobe InDesign Excel PowerPoint WordPress Asana Wordle

Lover + nurturer of flora & fauna

I feel a responsibility, calling and passion to care for the land and do what's in my control to leave it a more nourished sanctuary than I found it. 

Timeline

Social Media Strategist

BACKBONE MEDIA
07.2022 - Current

Associate PR Account Manager

BACKBONE MEDIA
01.2022 - 06.2022

PR Account Coordinator

BACKBONE MEDIA
12.2020 - 12.2021

Farmer & Media/Marketing Advisor

TWO ROOTS FARM
05.2020 - 10.2020

Residential Support Professional

ASCENDIGO AUTISM SERVICES
08.2019 - 05.2020

Assistant Editor + Marketing Coordinator

ASPEN MAGAZINE & ASPEN PEAK, MODERN LUXURY
11.2018 - 04.2020

Freelance Writer

THE SOPRIS SUN
09.2018 - 11.2018

Freelance Writer/Photo Editor

DENVER LIFE MAGAZINE
09.2018 - 11.2018

Editorial Intern/Photo Editor

DENVER LIFE MAGAZINE
06.2018 - 09.2018

Bachelor of Arts - Journalism & Mass Communication

The University of Iowa

Entrepreneurial Management Certificate -

University of Iowa

National Outdoor Leadership School
Hayden Gamble