Heather Godfrey Watts
Pensacola,FL
Summary
Experienced and self-motivated sales professional with over ten years of industry experience overseeing sales figures and new account development. Bringing forth a proven track record of work collaboratively with hotel team to achieve goals, increases revenue and advance sales goals for the company. A strong leader with exceptional customer service skills.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Care Manager
Care.com Inc
Pensacola, Florida
11.2020 - Current
- Assisted clients with daily living needs to maintain self-esteem and general wellness.
- Consulted with supervisors to assess cases and plan strategies for enhancing care.
- Assessed patient conditions during daily rounds and recommended changes to care plans.
- Transported individuals to events and activities, medical appointments and shopping trips.
- Maintained clean personal areas and prepared healthy meals to support client nutritional needs.
Business Developer Manager
MMI Hospitality Group/ Fairfield Inn Marriott
Mobile, Alabama
06.2020 - 09.2022
- Identified and pursued valuable business opportunities for newly renovated hotel to generate new company revenue and improve bottom line profit.
- Researched and identified opportunities for account growth, account penetration and market expansion.
- Negotiated, prepared and signed contracts with businesses/ groups
- Work with General Manager and Revenue Management on the creation of annual occupancy and room revenue budget.
- Utilize key marketing and STR reports for developing sales and action plans
- Utilized SalesPro and maintained all required reports and date.
Area Director of Sales
LBA Hospitality- Courtyard Marriott / Hampton Inn
Pensacola, FL
12.2019 - 03.2020
- Hired, trained and managed sales staff and administered and implemented compensation plan to support area sales goals.
- Worked with current corporate accounts by maintaining and increasing revenue nights and also targeted new accounts
- Directed the Sales effort of the hotel through proactive and reactive selling.
- Worked with businesses for meeting space and catering needs through onsite bistro and offsite restaurants.
- Cultivated and sourced leads through cold calls telemarketing and networking.
Sales Professional
Lifetouch Church Directories And Portraits
Montgomery, AL
03.2017 - 02.2019
- Applied prospecting expertise to generate and pursue leads, setting up appointments and site visits to maintain budding relationships.
- Maintained consistent sales by developing and deepening positive customer connections.
- Expanded customer base and boosted profit within product line
- Remote postilion, strong organization, work independently and driven sales individually and as part of team.
Ad Sales Associate
Montgomery Parents/ Journey Magazine
Montgomery, AL
06.2016 - 03.2017
- Engaged with customers to effectively build rapport and lasting relationships
- Remote position calling on local area business for advertising opportunities for local magazines through cold calling and warm leads.
- Met and exceed sales goals and expectations monthly.
- Also worked with this local company during job transition: June 2007- November 2008
Business Owner
DHR Licensed Home Daycare Provider
Montgomery, AL
01.2009 - 06.2016
- Balanced children's days between play, instruction and rest with well-designed schedules.
- Built early learning skills such as color and shape recognition with hands-on activities.
- Managed home environment to keep areas clean, organized and free of safety hazards.
- Documented children's' daily activities for parents and discussed trends to identify any necessary interventions.
- Promoted good social skills by helping children work through conflicts and leading many collaborative games.
Director of Sales
Fairfield Inn Marriott
Montgomery, AL
06.2004 - 11.2005
- Directed sales efforts to increase hotel revenue budget quarterly/ yearly.
- Managed & developed sales budget, yearly marketing plan.
- Marketed hotel on local level for special & sporting events, corporate travel.
- Maintained relationships with local business and increased rooms night through meeting needs and shifting business.
- Worked directly with General Manager, department managers and staff to build strong relations with guest to meet their needs.
- Proven track record of exceeding sales quotas quarterly & yearly
- Worked with this hotel prior in 2000- 2003 under Marriott International prior to it becoming franchised.
Director of Sales
Wingate Inn
Montgomery, AL
09.2003 - 06.2004
- Come to work at this hotel between transition of Marriott International and other Marriott hotels going under own franchise.
- Worked with current corporate accounts by maintaining rapport and increased room nights, targeted new account - averaged 5-8 VIP accounts monthly.
- Work with corporate accounts/ meeting planners for meeting space and catering events within the hotels meeting rooms and board room.
- Managed and developed sales budget and yearly marketing plan.
- Proven track record of exceeding sales quotes and market share goals
Dir of Sales - Residence Inn/Courtyard/ Fairfield
Marriott International, Inc.
Montgomery, AL
11.2000 - 09.2003
- Managed and motivated sales team/office to increase revenue / hotel room nights based on sales budget & marketing plan
- Prospected local businesses on needs for the business traveler/ sporting event/extended stay through cold calling, direct sales, networking and shifting business.
- Prospected and gained business from local corporations based on relocations, training and special projects
- Generated top-line revenue, met and exceeded budget goals weekly/ monthly /quarterly & yearly.
- Worked directly with three property general managers, maintained individual hotel goals and expectations.
Education
BBA - Business And Marketing
Faulkner University
Montgomery, AL12.1998
Skills
- Customer Service
- Networking Events
- Detail-Oriented
- Relationship Building
- Time Management
- Verbal and Written Communication
- Professional demeanor
Certification
Marriott International, completed Sales Edge Director of Sales Training
Timeline
Care Manager
Care.com Inc
11.2020 - Current
Business Developer Manager
MMI Hospitality Group/ Fairfield Inn Marriott
06.2020 - 09.2022
Area Director of Sales
LBA Hospitality- Courtyard Marriott / Hampton Inn
12.2019 - 03.2020
Sales Professional
Lifetouch Church Directories And Portraits
03.2017 - 02.2019
Ad Sales Associate
Montgomery Parents/ Journey Magazine
06.2016 - 03.2017
Business Owner
DHR Licensed Home Daycare Provider
01.2009 - 06.2016
Director of Sales
Fairfield Inn Marriott
06.2004 - 11.2005
Director of Sales
Wingate Inn
09.2003 - 06.2004
Dir of Sales - Residence Inn/Courtyard/ Fairfield
Marriott International, Inc.
11.2000 - 09.2003
BBA - Business And Marketing
Faulkner University