Summary
Overview
Work History
Education
Skills
Certification
Timeline
Accomplishments
Generic

Heather Zinsmeister

Brooklyn,NY

Summary

Detailed Senior Account Manager with a tenacity for increasing profits and maintaining client relationships through persuasion and fantastic communication. Dedicated to innovative, forward-thinking and modern sales techniques used to cultivate a productive workspace, produce long-lasting client relations, and deliver client-focused solutions. Excellent critical thinking, problem-solving and project management skills.

Overview

12
12
years of professional experience
3
3

Certificates

Work History

Senior Account Manager

YKK (USA) Inc.
01.2023 - Current
  • Manage customer accounts, develop and implement strategies to drive and grow sales on a monthly, quarterly, and annual basis for long-term sustained success
  • Oversee all major phases of development processes including factory base development, global sourcing, supply chain, packaging and shipping
  • Generate sales from high-potential clients acquired through prospecting and lead qualification
  • Control whole sales cycle, from first outreach to onboarding, while providing innovative leadership throughout process
  • Analyze data and collaborate with highly competent marketing teams to anticipate sales and modern-day market trends
  • Achieve and exceed monthly sales goals and key performance indicators (KPIs) through proactive outbound sales efforts
  • Understand client needs and requirements to ensure growth within each account
  • Communicate with clients to identify possible issues, address complaints and gather feedback for continuous improvement
  • Conduct presentations to promote new innovations, company initiatives, and marketing materials to gain more business, improve sales and maintain a brand presence
  • Present monthly and quarterly reports to upper management to discuss strategies on profit maximization

Senior Account Manager

Wilson Group
01.2018 - 12.2022
  • Direct New York sales team comprising of four Account Managers
  • Oversee all major phases of development processes, including factory base, global sourcing, process, and packaging
  • Generate sales from high-potential clients acquired through prospecting and lead qualification
  • Control whole sales cycle, from first outreach to onboarding, while providing innovative leadership throughout process
  • Analyze data and collaborate with highly-competent marketing teams to anticipate sales and modern-day market trends
  • Facilitate design, development, and implementation of soft trimmings for variety of multinational fashion businesses
  • Key Contributions: Generated a positive return on investment (ROI) by implementing effective strategies for sourcing/procurement, sales and marketing as well as client acquisition and engagement
  • Served as a key point of contact between clients, internal teams, factories, and third-party vendors to verify meeting of compressed deadlines and testing specifications
  • Led development/execution of standards and guidelines by utilizing advanced literature and best available evidence.

Account Manager

Wilson Group
01.2015 - 01.2018
  • Developed and produced soft trims for garments within fashion garment industry by through consistent efforts with wide range of designers
  • Responsible for seamless and uninterrupted execution of CAD rendering and Adobe Suite software
  • Offered wide range of expertise in technical design, global sourcing, and sample management
  • Key Contributions: Contributed significantly in all key aspects of merchandising, marketing, and sales plans of samples for modern-day market and high-potential clients
  • Created and provided comprehensive presentations to buyers and directors pertaining to trends, design strategies, performance innovation, data analysis, and sales reports
  • Provided strategic leadership focusing on team building; both internal and domestic.

Account Executive

Wilson Group
01.2013 - 01.2015
  • Identified lucrative opportunities and generated new revenue streams by researching and acquiring diverse clientele
  • Expanded/grew new business, nurtured current partnerships, and achieved set financial targets by leading end-to-end implementation of design innovations and robust strategies
  • Key Contributions: Communicated and engaged with marketing team to create 'out of the box' promotional materials to draw in new customers and maintain current clients from switching to market rivals
  • Created and executed a procedure for consumers to provide feedback to ensure optimal service delivery of NY Office.

Education

Bachelor of Arts in International Affairs -

University of Nevada

Skills

  • Sales & Marketing Strategies
  • New Business Development
  • Revenue & Profit Maximization
  • Key Account Management
  • Portfolio Management
  • Client Acquisition & Retention
  • Market & Data Analysis
  • Product Strategy & Development
  • Client Relationship Management
  • Team Leadership & Training
  • Microsoft Office (Word, Excel, and PowerPoint)
  • Salesforce CRM

Certification

  • NASM/AFAA, Group Fitness Instructor Certification
  • Equinox Mat Pilates Certification
  • Google Digital Marketing & E-Commerce Certification (Ongoing)

Timeline

Senior Account Manager

YKK (USA) Inc.
01.2023 - Current

Senior Account Manager

Wilson Group
01.2018 - 12.2022

Account Manager

Wilson Group
01.2015 - 01.2018

Account Executive

Wilson Group
01.2013 - 01.2015

Bachelor of Arts in International Affairs -

University of Nevada

Accomplishments

  • Attained, developed, and managed a high-volume portfolio of top brands, including Nike, Converse, Eddie Bauer, American Eagle Outfitters, THEORY, Beyond Yoga, AETHER Apparel, Victoria's Secret PINK, Walmart, and PVH.
  • Increased Under Armour Apparel sales revenue 30% within 1st year at YKK.
  • Increased Nike’s sales revenue by 110% in 2019 and 80% in 2029 through implementation of robust sales and marketing strategies at Wilson Group.
  • Ranked Top 5 Sales Performers within entire company at Wilson Group for consecutive years.
  • Recognized as managing the highest grossing account for Wilson Group in 2018, 2019, 2020, and 2022.
  • Accelerated upsells and recurred business in an efficient manner.

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