Himaja Reddy Maddika
Tampa,FL
Summary
Results-driven Product Manager with 5+ years of experience in analytics-driven decision-making, stakeholder collaboration, and SaaS product lifecycle management. Proven ability to lead cross-functional teams, drive automation, and optimize product strategy to enhance customer satisfaction and revenue growth.
Overview
4
4
years of professional experience
Work History
Data & Project Analyst GA
USF Office of Decision Support
Tampa, FL
07.2024 - Current
- Led a portfolio of SaaS-driven BI solutions, optimizing student success metrics, and enrollment trends.
- Managed data-driven research initiatives, leveraging Power BI and SQL to support institutional decision-making.
- Collaborated with leadership to prioritize process improvements, ensuring high-quality presentations and risk mitigation.
Business Analyst GRA
University of South Florida
Tampa, FL
11.2023 - 07.2024
- Worked with SaaS-based reporting tools to enhance research analysis and decision-making efficiency.
- Utilized SAS, Excel, and PowerPoint to design data validation workflows, and translate insights into actionable strategies.
- Taught SaaS-based analytical methodologies to a cohort of students, enabling hands-on learning and practical application.
Campaign Manager
Uplers
Ahmedabad, Gujarat
05.2022 - 07.2023
- Led market research and campaign optimization projects, refining strategies for customer engagement, and ROI.
- Managed a team responsible for tracking customer experience metrics, improving conversion rates by 25%.
- Collaborated with stakeholders to define and deliver new feature enhancements, aligning with business objectives.
Operations Executive
Borderless access
Bangalore, Karnataka
04.2021 - 04.2022
- Led a team of seven analysts, managing customer accounts and direct communication to optimize SaaS-driven operations.
- Developed and managed a team of business analysts, ensuring data accuracy and strategic insights for decision-making.
- Prioritized and executed process improvements, streamlined automation initiatives, and enhanced service delivery.
Education
Master of Science - Business Analytics & AI Information Systems
University of South Florida
Tampa, FL05-2025
MBA - Marketing & Product Management
International School Of Business & Research
Bangalore, India05-2021
Skills
- Product Management: Roadmap Planning, Agile and Scrum, Feature Prioritization, Stakeholder Engagement, SaaS Product Strategy
- Data-Driven Decision Making: Business Intelligence, KPI Analysis, ROI Development, Market Research
- Technical and Analytics: SQL, SAS, R, Power BI, Tableau, Data Warehousing, AI-Driven Analytics
- Project and Portfolio Management: Budget Forecasting, Resource Allocation, Cross-Functional Leadership
Timeline
Data & Project Analyst GA
USF Office of Decision Support
07.2024 - Current
Business Analyst GRA
University of South Florida
11.2023 - 07.2024
Campaign Manager
Uplers
05.2022 - 07.2023
Operations Executive
Borderless access
04.2021 - 04.2022
Master of Science - Business Analytics & AI Information Systems
University of South Florida
MBA - Marketing & Product Management
International School Of Business & Research
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