Open To Work
Hollie Sowell
College Station,Texas
Work Preference
Summary
Strategic marketing and communications professional with 5+ years of experience building brands, leading integrated campaigns, and translating organizational priorities into compelling audience-focused stories. Experienced across digital, social, email, print, graphic design, photography, video, and editorial content, with a proven ability to take projects from strategy through execution. Trusted to lead communications through organizational transitions, collaborate with leadership, and deliver polished, cohesive work that strengthens visibility, engagement, recruitment, and outreach.
Overview
5
5
years of professional experience
Work History
Marketing and Communications Coordinator
Texas A&M Engineering Experiment Station (TEES)
College Station, Texas
01.2025 - Current
- Lead integrated marketing and communications initiatives across web, email, social media, print, and digital channels. Develop strategic campaigns and produce articles, photography, video, graphic design, newsletters, press releases, and promotional materials while managing social media and partnering with leadership to advance workforce development, recruitment, and organizational visibility.
Marketing and Communications / Operations Student Assistant
Texas A&M Engineering Experiment Station (TEES)
College Station, Texas
08.2024 - 01.2025
- Managed social media and developed strategic digital content to strengthen brand presence, promote engineering programs, and engage key audiences. Produced student and faculty feature stories, designed branded assets in Adobe Creative Suite, and supported events through photography, visual storytelling, and marketing execution.
Marketing Student Assistant
Texas A&M Engineering Experiment Station (TEES)
College Station, Texas
08.2021 - 08.2024
- Selected to serve as interim Marketing & Communications lead during a year-long leadership transition, maintaining marketing operations and strategic communications. Developed multi-channel campaigns across print, email, and social media; created feature stories and visual content; and coordinated large-scale student engagement initiatives supporting recruitment, outreach, and community engagement.
Education
Bachelor of Arts - Communications
Texas A&M University
College Station, Texas05-2025
Skills
- Brand management
- Content strategy and copywriting
- Social media marketing
- Email marketing
- Marketing analytics
- Graphic design
- Photography and videography
- AP style guidelines
- Adobe Creative Suite tools
- Meta business suite
- Mailchimp
- Strategic communications
- Integrated marketing
Publications
- “Redefining The Starting Line” | May 2026
- “Engineering Academy Guides Student to Dream Major” | April 2026
- “An Engineering Student’s Journey To Make His Family Proud” | January 2026
- “An Engineering Journey of Service and Success” | November 2025
- “Engineering a Legacy from India to Aggieland” | October 2025
- “From Mother's Encouragement to Engineering Excellence” | June 2025
- “Beyond Her Years: The Remarkable Rise of Tejini Murthy” | May 2025
- “Empowering Students Through STEM Education” | April 2025
- Additional published features for Texas A&M Engineering, 2023–2025
Timeline
Marketing and Communications Coordinator
Texas A&M Engineering Experiment Station (TEES)
01.2025 - Current
Marketing and Communications / Operations Student Assistant
Texas A&M Engineering Experiment Station (TEES)
08.2024 - 01.2025
Marketing Student Assistant
Texas A&M Engineering Experiment Station (TEES)
08.2021 - 08.2024
Bachelor of Arts - Communications
Texas A&M University