Holly Hummel
Summary
Dynamic Corporate Account Manager with a proven track record, excelling in account strategy development and market analysis. Achieved significant revenue growth while fostering strong customer relationships. Expert in delivering impactful sales presentations and product training, driving engagement and adoption of innovative solutions in the oncology sector.
Overview
26
26
years of professional experience
Work History
Corporate Account Manager Oncology
Acrotech Biopharma
06.2025 - Current
- Coordinated cross-functional teams to execute service delivery for corporate accounts.
- Developed tailored account strategies to meet client needs and drive engagement.
- Analyzed market trends to identify opportunities for account growth and expansion.
- Delivered presentations to stakeholders on product offerings and service enhancements.
- Collaborated with sales teams to align strategies and improve client acquisition efforts.
- Drove utilization of company products by educating account representatives on uses and benefits.
- Met performance metrics, revenue growth, customer retention and new customer acquisition.
- Developed relationships with key decision makers at existing accounts to increase sales opportunities.
- Conducted market research to identify new products or services that could benefit customers.
- Documented processes related to corporate account management procedures.
- Analyzed customer data to identify trends, opportunities, and risks.
- Facilitated cross-functional collaboration between different departments within the organization.
- Coordinated with other departments to ensure successful execution of projects.
- Maintained a database of client contact information and kept track of all interactions with them.
- Organized presentations for prospective customers to demonstrate product features and benefits.
- Monitored competitor activities and provided feedback on changes in the marketplace.
- Negotiated, secured and applied special price agreements with sales management.
Rare Disease Regional Account Executive
GeneDx-Genomic Testing
09.2023 - 02.2024
- Played a vital role in driving revenue growth and forging strategic partnerships within hospital systems.
- Focused on building and nurturing relationships with key stakeholders, including C-suite executives, senior management, physicians, genetic counselors, laboratory and IT operations teams, and department heads.
- Aimed to promote the adoption of enterprise solutions that enhance operational efficiency and improve patient care outcomes.
- The role involves strategic planning, business development, and delivering high-quality services aligned with the hospital's mission and objectives.
- Worked within a clinical laboratory environment, Gained valuable experience with rare diseases, research, genetic testing, testing platforms, modalities and next-gen sequencing, exome and genome testing-hereditary cancer, comprehensive genomic profiling
- Attended local tradeshows, industry conferences and networking events
- Experienced in diagnostic/genetic testing product sales
- Delivered clinical information to both external clients throughout the territory and internal teams.
- Achieved significant influence over how the test is communicated to physicians and patients, and how it should evolve to better serve market needs.
- Experienced in closing business within large hospital systems or IDNs throughout the region
Strategic Accounts
Astellas Pharma US-Oncology
08.2019 - 05.2022
- Identified, qualified, and cultivated opportunities to achieve sales goals.
- Finished Q4 2021 #1 in Xtandi (enzalutamide) Sales at 138% to goal.
- Called on targeted cancer centers surgeons community physicians and academic oncology centers to promote and educate on the use of Astellas products through one-on-one meetings and presentations, professional education programs, and other appropriate means.
- Implemented creative strategies to improve access capabilities and business success.
- Developed Sales plans and business territory plan activities to support customers using company resources and promotional activities.
- Demonstrated ability to understand complex account interdependencies in order to develop both short- and long-term account plans in conjunction with a wide array of stakeholders, proactively working with the account team and supervisor to effectively execute the account learnings and best practices.
- Worked with key opinion leaders and/or executive-level customers of high influence in large practices, hospitals, and community networks.
- Led a product launch in the assigned geography with a history of strong performance in a sales/marketing in the Oncology sales/clinical role.
- Coordinated promotional efforts with peers across franchise and business units.
- Met with key customers/personnel to understand practice structure, business model, and key influencers.
- Analyzed and identified trends in a complex buying environment; includes the multiple channels of drug distribution, Oncology GPO's, wholesalers, and specialty pharmacies.
- Achieved and exceeded quarterly sales goals within territory while adhering to all ethical sales practices and required regulations.
- Delivered the highest level of clinical and technical value, helping the customer meet their unique patient care needs.
- Investigated competitor products or markets to determine areas for opportunity and growth
Surgical Wound Care Sales Consultant
MTF Biologics
11.2017 - 08.2019
- Increased Sales 250% over 18 months.
- Utilized experience into buy and bill process, reimbursement structures, and analytics for business insights.
- Ranked #2 in the United States for revenue and growth dollars for fiscal year 2018.
- Launched new product/brand in a highly competitive Biologics/Medical Device market.
- Advanced knowledge of Anatomy, Physiology, Diagnostic testing.
- Covered Key Strategic Accounts throughout New Jersey including Robert Wood Johnson, Inspira, Monmouth Medical Center, Saint Barnabas, Hoboken Medical Center, Bayonne Medical Center, Cooper, Virtua, Hackensack Medical Center, Valley Hospital.
- Developed and maintained active relationships with KOLs within the New Jersey and Pennsylvania territories.
- Utilized knowledge to navigate market access.
- Gained expertise in financial contract negotiations and deal qualifications with C-Suite.
- Collaborated with team of National Accounts in the development of formulary wins within IDNs and GPOs.
- Worked with C-Suite and multiple departments within hospitals including purchasing and materials management.
- Drafted contracts and agreements and negotiated terms of agreements.
- Developed inventory tracking system.
- Gained experience in the Operating Room and Surgery Center OR.
Sales Manager-Medical Devices
Alliqua Biomedical, Inc
09.2015 - 11.2017
- Exceeded targeted sales goals led the division in sales growth 181%.
- Expanded growth of product flow through specialty pharmacy, specialty distribution and buy and bill channels.
- Worked in a start-up environment.
- Participated in committees at this start-up to develop grassroots opportunities by understanding the customer's business needs.
- Developed Business Territory Plans for the Mid-Atlantic.
- Promoted to lead team of 8.
- Introduced and sold Capital Equipment to the market and generated new and recurring sales for the company.
- Gained experience selling in the medical device space.
- Worked with the Federal Accounts Team- Veterans Administration-VAs and Department of Defense- DOD.
Tissue Regeneration Specialist-Surgical-Advanced Wound Care
Organogenesis-Regenerative Medicine
06.2012 - 09.2015
- 210% goal achievement for Apligraf.
- Was ranked #1-2014.
- Responsible for clinical sales and product training for Apligraf, Dermagraft, and successful launch of Puraply.
- Recruited to the Federal Accounts Team which focused on responsibility for hospitals, wound care centers, and surgery centers throughout New Jersey and Pennsylvania.
- Partnered with breast surgeons to integrate surgical biologics, achieving a 30% increase in product adoption over 12 months using targeted education and demonstration sessions.
- Orchestrated innovative reconstruction protocols, enhancing biologic integration efficiency by 40% across 30 facilities in 12 months, leveraging immersive training sessions.
Key Account Manager
Novartis Pharmaceuticals Corp
12.2005 - 06.2012
- Earned Presidents Club award in 2007.
- Focused on CNS-Neurology and Psychiatry specialties.
- Launched multiple new products into Key Institutions throughout the territory.
- Collaborated with Key Opinion Leaders and Top Movement Disorder Specialists/Neurologists.
- Covered High Profile territory and accounts for the company.
- Called on customers in NYC accounts including Columbia Presbyterian, NYU Hospital, Cornell, Mt Sinai, Montefiore, Westchester Medical Center.
- Maintained a diverse customer base calling on Hospitals and Community Mental health Centers with a strong focus on clinical, operational, and C-Suite to drive business and identify opportunities for sales.
- Worked strategically with internal customers such as medical affairs, marketing, and medical education for grand rounds.
Hospital Sales Representative, Long Term Care Account Manager
AstraZeneca Pharmaceuticals
12.1999 - 12.2005
- Managed 1040 retail and non-retail long term care accounts throughout New York City, Long Island, Upstate New York, and Connecticut.
- Promoted multiple times to different roles within the company.
- Exceeded targeted goal for Seroquel 118%.
- Developed strategic partnerships with healthcare providers to introduce cosmetic treatments, increasing account adoption by 30% within 6 months.
- Spearheaded soft tissue augmentation promotions to long-term care facilities, achieving a 25% increase in adoption over 4 months using targeted educational workshops and strategic partner engagements.
Education
University of Miami -
University of Miami
Coral Gables, FlSkills
- Account strategy development
- Market analysis
- Customer relationship management
- Sales presentations
- Product training
- Business development
Timeline
Corporate Account Manager Oncology
Acrotech Biopharma
06.2025 - Current
Rare Disease Regional Account Executive
GeneDx-Genomic Testing
09.2023 - 02.2024
Strategic Accounts
Astellas Pharma US-Oncology
08.2019 - 05.2022
Surgical Wound Care Sales Consultant
MTF Biologics
11.2017 - 08.2019
Sales Manager-Medical Devices
Alliqua Biomedical, Inc
09.2015 - 11.2017
Tissue Regeneration Specialist-Surgical-Advanced Wound Care
Organogenesis-Regenerative Medicine
06.2012 - 09.2015
Key Account Manager
Novartis Pharmaceuticals Corp
12.2005 - 06.2012
Hospital Sales Representative, Long Term Care Account Manager
AstraZeneca Pharmaceuticals
12.1999 - 12.2005
University of Miami -
University of Miami