Hugo Edgar Meraz

• Led teams of 3 to 15 members based on project requirements.
• Ensured timely completion of projects meeting customer standards.
• Trained and certified both new and experienced employees in company processes.
• Managed fixture installation, planogram design, merchandise organization, and initial inventory for store openings.
• Handled major accounts including IKEA, Oreyllis Autoparts, Sherwin Williams, Ross, dd's, and Napa Autoparts.

• Developed and maintained relationships with corporate clients to enhance customer loyalty.
• Executed sales strategies to achieve revenue targets in competitive market conditions.
• Conducted product presentations and demonstrations, showcasing features and benefits to potential clients.
• Collaborated with internal teams to customize solutions based on client needs and specifications.
• My network contained about 30 accounts which generated approximately $400,000 to $700,000 Mexican pesos per month.

Analyzed brand positioning through extensive market research to inform placement strategies.

Cultivated business relationships with both large chains and local enterprises for increased sale

Led prospecting and promotional events to effectively showcase products and service

My goal when I was hired was to raise the positioning of solar batteries, special (optimal and marine), and motorcycle batteries, This managed to increase by 30%, 65% and 130% respectively, closing agreements with businesses, companies, clubs and hospitals that the brand had not cheated out to conduct business.

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