Isaac A. Salas
West Jordan
Summary
Dynamic sales professional with extensive experience at Swire Coca-Cola, excelling in training and mentoring teams while driving revenue growth through strategic sales initiatives. Proven ability in customer relationship management and inventory optimization, enhancing brand visibility and market share. Adept at problem-solving and fostering collaborative environments for success.
Overview
13
13
years of professional experience
Work History
Sales Lead
Swire Coca-Cola
Draper
04.2023 - Current
- Developed and implemented a successful sales strategy to increase revenue.
- Directed sales strategies, increasing brand visibility in local markets and driving customer engagement.
- Managed customer relationships, fostering satisfaction and encouraging repeat business.
- Collaborated with marketing teams to align promotional campaigns with sales goals.
- Trained and mentored new team members on product knowledge and sales techniques, improving team readiness and performance.
- Identified opportunities to improve processes related to the sale of products or services.
- Oversaw inventory management to maintain optimal stock levels for sales activities.
Large Store Retail Account Representative
Swire Coca-Cola USA
Draper
08.2014 - 04.2023
- Prepared and executed all in-store ads, programs and pricing for all accounts of business including Key accounts, marketing, sales development, merchandising, and inventory management.
- Use sales tools to upsell customers to increase market share.
- Build and maintain relationships with customers and accounts.
- Monitored inventory levels and informed customers about upcoming deliveries.
- Communicated operational procedures to merchandisers for managing incoming and outgoing shipments, handling materials, and maintaining accurate store inventory levels.
- Collaborated with merchandisers to support their success and career development.
Utility Retail Account Representative
Swire Coca-Cola USA
Draper
09.2014 - 04.2015
- Cover Salesperson, merchandiser on vacation throughout North area territory.
- Manage inventory levels, and products on sales floor.
- Created detailed purchase orders for inventory replenishment.
- Trained new employees on company standards to ensure compliance and consistency.
Merchandiser
Swire Coca-Cola USA
Draper
08.2013 - 08.2014
- Merchandised multiple accounts across the north territory.
- Built and maintained relationships with accounts and managers to support collaboration and effective communication.
- Managed product displays to enhance customer engagement and visibility.
- Collaborated with sales team to optimize inventory levels and product placement.
- Analyzed market trends to inform merchandising strategies and product selection.
Education
High School Diploma -
Kearns High
Kearns, Ut, United States05-2011
Skills
- Sales strategy
- Sales forecasting
- Market analysis
- Promotional planning
- Customer management
- Upselling techniques
- Training and mentoring
- Team leadership
- Team building
- Process improvement
- Problem solving
- Excellent communication
- Customer engagement
Qualifications Summary
- Proactive, persuasive, and decisive sales professional with track record of success in maximizing market opportunities, intensifying services, developing, and maintaining strong client relations.
- Developing focused marketing programs and strategies that meet client objectives.
- Exemplify extensive product knowledge and business management skills coupled with comprehensive, hands-on experience in performing and supervising activities for commercial customers.
- Proficient in presenting material and product details to clients, along with diverse audiences.
- Capable of overcoming complex business challenges to outperform market competition.
- Dynamic sales, marketing, and communication skills with the ability to independently multitask, plan, and direct demanding operations and complex schedules.
- Resourceful problem solver with the ability to conceptualize cost-effective solutions to challenging situations while maintaining professional image.
- Thorough, detailed, and process-oriented with strong follow-through skills; sincere and honest individual with high level of personal and professional integrity.
Timeline
Sales Lead
Swire Coca-Cola
04.2023 - Current
Utility Retail Account Representative
Swire Coca-Cola USA
09.2014 - 04.2015
Large Store Retail Account Representative
Swire Coca-Cola USA
08.2014 - 04.2023
Merchandiser
Swire Coca-Cola USA
08.2013 - 08.2014
High School Diploma -
Kearns High