Isabella Thomas
Dallas,TX
Summary
Dedicated Public Relations Specialist with vast experience managing external public relations and media agencies. Skillfully manages multiple tasks and meets tight deadlines in high-pressure environments.
Overview
4
4
years of professional experience
Work History
Public Relations Intern
Athletic Department at TCU
08.2019 - 12.2023
- Attended all athletic events
- Documented highlight features for potential advertising
- Assisted with the planning of marketing events
- Composed media releases and newsletters.
Management Intern
Thryv
05.2023 - 08.2023
- Collaborated with management team to complete accounting and branding projects
- Executed effective marketing strategies, including social media and email campaigns
- Produced compelling marketing content, including blog posts, videos, and social media graphics, which contributed to a 20% growth in website traffic, and a 25% increase in social media followers
- Worked cross-functionally to align marketing with business goals and boosting product launches and sales.
Brand Engagement Intern
Marriot Quorum
05.2021 - 08.2021
- Performed market research and tracked paid search through Google Analytics
- Worked on SEO campaigns through website crawls, keyword research, and competitor analysis
- Launched new social media campaigns for clients monthly, scheduling posts and boosts daily through Sprout Social
- Recommended new content based on the highest performance of organic social media posts and current trends.
Education
Bachelor of Science Strategic Communication -
Texas Christian University – Bob Schieffer College of Communication
Fort Worth, TX12.2023
Skills
- Proficient in Microsoft Office Suite: Word, Excel, PowerPoint, Adobe Creative Suite: Illustrator, Photoshop, InDesign
- Certifications: Google Analytics, Google Ads Search, Google Ads Video, Google Ads Display, YouTube Creative Essentials 2016
- Consumer Data and Client Research Software: MRI, Qualtrics, Content Creation and Social Media Management: Instagram, Facebook, Twitter, Snapchat, TikTok, LinkedIn, Sprout Social, Facebook Business Manager, Hootsuite
- Human Resources Management
- Product Management
- Business Administration
Honors And Awards
- TCU Faculty Scholarship, 08/2019, Present
- Dean Honor’s List, 08/2020, 05/2022
- Dutch Meyer Scholarship, 08/2019, 12/2022
Campus And Community Involvement
- TCU Ad Association, AAF Member, 08/2020, Present
- Athletic Department sports commission, Member, 08/2019, Present
- Athletic manager for men’s basketball Team, Volunteer, 08/2019, 2021
Timeline
Management Intern
Thryv
05.2023 - 08.2023
Brand Engagement Intern
Marriot Quorum
05.2021 - 08.2021
Public Relations Intern
Athletic Department at TCU
08.2019 - 12.2023
Bachelor of Science Strategic Communication -
Texas Christian University – Bob Schieffer College of Communication
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