Isadora Matos

An AI-First, Data and Technology Leader Powering the Energy Industry's Digital and Sustainable Transition.

• Manage supplier relationships and broker operations for residential and commercial energy customers across deregulated markets.
• Strengthened the broker program by deepening supplier partnerships, and ensuring operational readiness for market expansion.
• Lead compliance and documentation efforts to support broker licensing across U.S. deregulated states.
• Spearheaded the launch of Personalized.energy, a digital platform delivering tailored energy plans based on address-level usage.
• Led the redesign of EIQdigital.com, including the integration of an AI-powered chatbot to simplify energy questions and enhance the UX.
• Develop and execute full-funnel marketing campaigns across email, social media, and events to drive awareness and lead generation.
• Collaborate cross-functionally on product planning, content strategy, and feature development.
• Self-taught foundational coding to support chatbot structure and agile site enhancements.

• Developed the brand identity and led efforts to connect with customers and prospects through marketing, events, and outreach.
• Created and managed all marketing content across digital channels, including social media, product materials, and public presentations.
• Gained hands-on experience with Landgate, an energy marketplace for U.S. commercial land and natural resource assets.

• Responsible for conducting mock interviews, along with the Business Department, for 50+ students.
• Assisted with organizing and executing yearly career fair events for over 300 students and employer representatives from more than 100 industries.
• Provided student, alumni, and employer success stories through the Spotlight Series.
• Generated most of the content for marketing products, campaigns, and social media posts for Encova Career Services.

• Served as an orientation leader and a positive role model for new students and their families during the summer.
• Implemented organization, preparation, implementation, and evaluation of over 100 new student orientation programs.
• Acquainted over 100 new students with campus services: tours, registrations, advising, and regulations.