- Sharing travel tips, recommendations, and insights with fellow enthusiasts
Ivan Villarreal II
Chicago,IL
Summary
Experienced with social media strategy development, content creation, and analytics. Utilizes innovative approaches to improve online engagement and brand visibility. Track record of leveraging data-driven insights to optimize campaigns and achieve business goals.
Overview
3
3
years of professional experience
Work History
Social Media Manager
Athlete.AI
01.2024 - 06.2024
- Collaborated with both coaches and players to determine which games/players to highlight boost engagement rates with the creation of compelling and visually appealing content.
- Traveled nationwide to film tournaments, ensuring high-quality content capture during weekends.
- Captured and edited AAU game footage, developing compelling highlight reels for social media engagement.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Administered the backend of the Athlete.AI app, identifying and resolving bugs and clerical errors.
Co-Director of NCAA Certification
Hoop Group
05.2023 - 09.2023
- Summer Internship
- Directed the NCAA certification department of a nationally respected AAU-basketball organization, assigning tasks and overseeing data collection.
- Communicated with both coaches and players to ensure certifications were up to standard
- Mocked up spreadsheets and documents for approval by the NCAA collegiate offices.
- Streamlined operations for increased efficiency by identifying areas of improvement and implementing necessary changes.
- Mentored junior staff members to support their professional development and encourage career progression.
Assistant
Falcon Control Systems
01.2021 - 01.2021
- Summer Internship
Education
BA - Communications, focus in Sports Journalism
LOYOLA UNIVERSITY CHICAGO
05-2021
Skills
- Writing & Editing
- Content Creation
- Relationship Building
- Photo and video editing
- Teamwork and collaboration
- Social media management
- Videography
- Networking and relationship building
- Brand promotion
- Public speaking
- Social media strategy
- Event promotion
- Trend analysis
Interests
Timeline
Social Media Manager
Athlete.AI
01.2024 - 06.2024
Co-Director of NCAA Certification
Hoop Group
05.2023 - 09.2023
Assistant
Falcon Control Systems
01.2021 - 01.2021
BA - Communications, focus in Sports Journalism
LOYOLA UNIVERSITY CHICAGO
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