Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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JACOB O’BERRY

Biddeford,Maine

Summary

Experienced Retail Manager & Cannabis Caregiver with nearly a decade of expertise in the Counter Culture and Cannabis Industry. Proven leadership skills, adept at managing teams and overseeing retail operations to enhance customer experiences. Deep industry knowledge, meticulous product selection, and professional representation contribute to elevated consumer satisfaction. Strong background in horticulture, cannabis cultivation, social media management, and sales strategy. Committed to delivering high-quality products and ensuring exceptional consumer experiences.

Overview

8
8
years of professional experience

Work History

Assistant Store Manager & Multi-Dep Flex Role

Garden of Gele
12.2024 - 01.2025
  • Greeted and assisted customers in a friendly and professional manner.
  • Provided detailed information about various cannabis products.
  • Maintained an organized and well-stocked display of products.
  • Processed sales transactions accurately using the POS system.
  • Handled customer inquires via phone with professionalism.
  • Ensured compliance with state regulations regarding the sale of cannabis products.
  • Assisted in inventory management, including stocking shelves, and conducting inventory counts.
  • Opening and closing procedures, kept store clean.
  • Prepare inventory and sales reports for the administrative department using Microsoft Excel and Google Sheets.
  • Attended staff meetings.
  • Worked on marketing and social media assets as directed by Gele Marketing Manager
  • Other Duties as assigned.

Operations Assistant

Garden of Gele
12.2024 - 01.2025
  • Assist in organizing and maintaining proper placement of tools, equipment, and cultivation materials to ensure efficient operation.
  • Sanitize and maintain tools and equipment to company standards.
  • Assist with post production related activities such as weighing and packaging finished product and affixing labels to outside of packages
  • Assist with relaying reporting information to administrative department such as inventory amounts, supplies needed, and weekly projections.
  • Assist in cultivation related activities such as defoliating and transplanting.
  • Other operations duties as assigned.

Retail Shop & Media Manager | Sales Representative

Exhale Smoke Shop
03.2023 - 12.2024
  • Managed day-to-day retail operations, ensuring a clean, organized, and welcoming store environment
  • Developed and executed strategies to enhance customer retention and increase annual revenue
  • Oversaw product selection, introducing high-demand items and phasing out low-performing products
  • Maintain distributor and vendor relationships, securing samples of high-margin products
  • Handle social media accounts and website interactions, growing brand outreach
  • Mentored junior team members, fostering a collaborative and positive work environment that encouraged ongoing professional development.
  • Collaborated with creative teams to produce engaging content tailored to target demographics.
  • Stayed current on industry trends and emerging technologies to ensure the company''s competitive edge in the marketplace.
  • Supported upcoming projects and promoted new product launches.
  • Provided daily End-of-Day (EOD) reports and keep leadership informed of inventory needs and sales trends

Trim Manager & Brand Representative (“Grav Guy”)

Zero Gravity Cannabis
06.2022 - 11.2022
  • Developed and implemented Standard Operating Procedures (SOPs) for the trim department.
  • Managed a team of trimmers, maintaining efficiency and quality control.
  • Provided training to trim team members on effective handling techniques, promoting a knowledgeable and effective workforce.
  • Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
  • Ensured the trim area was sanitary, well-humidified, and properly filtered.
  • Collaborated with growers and packaging teams for streamlined operations.
  • Defined clear targets and objectives and communicated to other team members.
  • Established team priorities, maintained schedules and monitored performance.
  • Represented the company on social media and marketing campaigns as th “Grav Guy” brand ambassador.

Hand Trimmer of Indoor Flower

Zero Gravity Cannabis
06.2020 - 06.2022
  • Trimmed 1,000 dry weight grams almost daily, ensuring Grade AAA quality for packaging.
  • Focused on precision hand-trimming and flower manicuring.
  • Maintained a clean and organized workspace, ensuring compliance with safety regulations and reducing accidents.
  • Demonstrated versatility by quickly learning new tasks as required, increasing value within the team.
  • Used hand tools skillfully to complete tasks accurately and efficiently, minimizing material waste and rework.
  • Fostered a positive working environment by consistently demonstrating professionalism, respect, and collaboration with team members.
  • Consistently met or exceeded daily production quotas through diligent work ethic and attention to detail.
  • Showcased exceptional problem-solving skills when faced with unexpected challenges during production runs, ultimately minimizing downtime and keeping projects on track.

Horticulture Intern & Trimmer

Zero Gravity Cannabis
06.2018 - 04.2021
  • Assisted in outdoor full-sun and greenhouse cannabis cultivation.
  • Participated in hands-on horticultural training sessions, expanding knowledge of various gardening techniques and practices.
  • Used hand tools to complete delicate work.
  • Fostered a positive work environment by maintaining a professional demeanor and collaborating closely with team members to achieve shared objectives.
  • Adapted quickly to changes in production schedules, remaining flexible and responsive under tight deadlines.
  • Increased overall plant health with meticulous attention to detail during the trimming process.
  • Maximized yield through precise trimming techniques, reducing waste while maintaining product integrity.
  • Assisted with greenhouse management tasks, ensuring optimal growing conditions for a variety of plants species.
  • Responsible for aiding in plant watering, pruning, harvesting, and post-harvest processing.
  • Maintained clean indoor grow and dry rooms, ensuring compliance with industry regulations.
  • Aided in cannabis post production care.

Journeyman Contractor

Fluid Roof Solutions
06.2017 - 08.2017
  • Assisted in industrial roofing projects across Maine.
  • Prepared and applied UV-reflective fluid coatings on tar and metal roofing.
  • Delivered high-quality work on time and within budget, earning positive feedback from clients.
  • Kept site work safe and in line with budget, schedule, and applicable building codes.
  • Implemented safety protocols on job sites, reducing incidents of workplace accidents and injuries.
  • Established long-term relationships with clients, resulting in increased repeat business.

Education

Associate of Applied Science - Horticulture

Southern Maine Community College
South Portland, ME

Skills

  • Retail Operations Management
  • Social Media Management
  • Horticultural Practices
  • Customer Service Proficiency
  • Photography Expertise

  • Brand Strategy Creation
  • Shopify and WordPress Administration
  • Google Workspace Proficiency
  • Team Management

Accomplishments

  • 2016 – Environmentalist Award | Unity College
  • 2016 – 2017 – Youngest Board Member | Saco Bay Trails

Timeline

Assistant Store Manager & Multi-Dep Flex Role

Garden of Gele
12.2024 - 01.2025

Operations Assistant

Garden of Gele
12.2024 - 01.2025

Retail Shop & Media Manager | Sales Representative

Exhale Smoke Shop
03.2023 - 12.2024

Trim Manager & Brand Representative (“Grav Guy”)

Zero Gravity Cannabis
06.2022 - 11.2022

Hand Trimmer of Indoor Flower

Zero Gravity Cannabis
06.2020 - 06.2022

Horticulture Intern & Trimmer

Zero Gravity Cannabis
06.2018 - 04.2021

Journeyman Contractor

Fluid Roof Solutions
06.2017 - 08.2017

Associate of Applied Science - Horticulture

Southern Maine Community College
JACOB O’BERRY