Jake Mickey
Kearny,NJ
Summary
Dedicated marketer with a strong work ethic, interpersonal skills, and attention to detail. Creative and organized problem solver with experience in analytics, branding, social media, email marketing, CRM, SEO, and operations. Seeking a position in marketing, business development, or account management to continue career growth.
Overview
2
2
years of professional experience
Work History
Marketing + Business Dev Coordinator
Siegel+Gale
06.2022 - 10.2023
- Analyzed pipeline and dashboard data to help track multiple region's opportunities, wins, losses, time to convert, deal size, and sales goals.
- Collaborated with marketing team on outbound campaigns, lead generation, demand generation, event management, social media posts and blog posts
- Website management including meta tag creation, fixing errors, link redirection, SEO and SEM using WordPress, Yoast and Semrush.
- Tracked inbound and outbound leads, distributing them to sales leads and how they are converted into opportunities in the pipeline
- Assisted in scheduling, recording, preparing and creating questions for podcast series
- Interacted with vendors to help support the company's marketing efforts
- During my tenure, the marketing team placed second in Campaign US's 2023 Corporate Communications/Marketing Team of the Year
Marketing Intern
Siegel+Gale
06.2021 - 06.2022
- Research and analysis of various executives and top target companies to help identify possible leads and provide information for use in sales calls
- Created the intern team's marketing plan for the summer project
- Helped create lead lists to be used for outbound campaigns
- Created meta tags, titles, and alt text for all blog posts on the website
- Was requested to continue working with the team at the end of the summer program
Education
Bachelor of Science - Marketing
University of Delaware, Alfred Lerner College of Business And Economics
Newark, DE05.2022
Skills
- Brand development and marketing
- Market research and analytics
- Search engine optimization
- Lead and demand generation
- Microsoft Office
- CRM platforms
- Canva
- Proactive, clear, and concise communications in hybrid work environments
Timeline
Marketing + Business Dev Coordinator
Siegel+Gale
06.2022 - 10.2023
Marketing Intern
Siegel+Gale
06.2021 - 06.2022
Bachelor of Science - Marketing
University of Delaware, Alfred Lerner College of Business And Economics
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