Jakir Hossain

Built and scaled a multi-million-member organic digital audience through platform-native content, creative experimentation and audience analytics.

• Led multi-platform social media strategy and digital storytelling across YouTube, Facebook, Instagram and emerging social platforms.
• Developed editorial calendars and content strategies spanning short-form and long-form video, aligning storytelling with audience interests and broader brand objectives.
• Directed end-to-end video production from concept development and scripting through filming, editing, publishing and performance analysis.
• Led a creative team of 10–12 members, overseeing production schedules, creative quality and timely delivery.
• Used audience insights and KPI reporting to continuously optimize content for engagement, retention and organic reach.
• Identified real-time cultural and audience trends and translated them into timely social content opportunities.
• Implemented AI-assisted creative and production workflows to improve efficiency and scale content output.
• Built one of Bangladesh's largest online communities and earned Gold and multiple Silver YouTube Creator Awards.

• Directed social-first video campaigns designed to strengthen brand engagement and organic audience growth.
• Collaborated with internal teams and clients to develop creative campaigns and digital storytelling concepts that enhanced brand narrative.
• Mentored editors, ensuring adherence to creative quality standards in fast-paced production cycles.
• Analyzed campaign performance and audience behavior, identifying actionable opportunities for optimization.

• Led content-development initiatives and coordinated multimedia production across teams to enhance audience engagement.
• Coordinated multimedia production and event-marketing activities, streamlining project flow and ensuring timely delivery.
• Collaborated cross-functionally to align creative execution with project goals and timelines.
• Managed project resources, schedules and budgets to support efficient execution.
• Managed social media calendars and campaign communications to align messaging with project objectives.