Jamaica Wood
Capitol Heights,MD
Summary
Meticulous Webmaster with a superior understanding of modern coding languages and digital design. Adept at marketing and media creation with a talent for multitasking and working quickly. Extensive success at troubleshooting website functionality and critical problem-solving.
Overview
8
8
years of professional experience
Work History
Website Owner/Social Media Manager/Digital Strategist
DigitalRawness.com
01.2015 - 01.2023
- Developed, edited, and maintained a branded website, ensuring alignment with the board lifestyle brand's strategies
- Created custom-designed products, graphics, and product pages, optimizing content for digital marketing initiatives
- Devised marketing strategies, crafting compelling outreach materials including search ads, social media posts, and blogs
- Orchestrated targeted email campaigns to engage audiences, driving brand awareness and customer acquisition
- Produced impactful digital signage advertisements, maximizing visibility and engagement with potential customers
- Increased website traffic by 40% through effective SEO strategies and targeted content marketing campaigns
- Achieved 25% growth in social media followers and engagement with engaging social media campaigns.
Print & Duplication Center Management
Howard University
01.2019 - 01.2020
- Contracted Swisspost Solutions
- Oversaw all center operations, managing work orders and ensuring their timely completion within set deadlines
- Monitored and managed admission department materials for national college fairs, ensuring accurate packaging/timely shipment
- Maintained optimal working conditions of all print center equipment and organized the center for efficient operations
- Provided prompt and courteous customer service, consulting with customers on orders and addressing their inquiries
- Conducted staff training on center products and services, while also performing bookkeeping and clerical tasks
- Increased customer satisfaction by 25% through the delivery of high-quality services with exceptional attention to detail
- Reduced operational costs by 15% through the implementation of efficient resource allocation and workflow optimization
- Received commendation from university professors for exemplary professionalism, earning a valuable letter of recommendation.
Digital & Print Graphic Designer
Howard University
01.2017 - 01.2018
- Contracted Swisspost Solutions
- Designed and edited digital and print materials for various university departments, delivering effective promotional collateral
- Developed marketing and outreach materials, including brochures, leaflets, posters, newsletters, and mailers
- Utilized multiple mediums- digital signage, website, and social media to disseminate visually appealing information products
- Operated graphic production equipment and demonstrated proficiency in software apps like Photoshop, Illustrator, and InDesign
- Achieved a 15% improvement in brand recognition by developing consistent and impactful visual assets across various digital and print media
- Drove a captivating University Homecoming program, exceeding expectations and fostering a memorable experience
- Established strong client relationships through personalized consultations, resulting in the creation of impactful communication mediums that aligned with their needs and vision.
Graphic Designer & Print Production
Design Fortune
01.2015 - 01.2017
- Developed creative concepts, designs, and sample layouts for client projects, ensuring alignment with their requirements
- Reviewed colors and proofs to guarantee accuracy and maintained quality standards throughout the print production processes
- Utilized various print center equipment, including bookbinding, cutting, and laminating, to achieve desired outcomes
- Managed customer phone and email orders, providing efficient and friendly service to meet their needs
- Created and organized digital file folders, ensuring easy access and retrieval of important project files
- Increased client satisfaction by 20% by delivering visually compelling designs that met their objectives
- Improved brand recognition by 30% through the creation of cohesive and impactful visual assets across various print media
- Exceeded customer expectations by accurately assessing job requirements, providing optimal options, and ensuring seamless sales process completion
- Orchestrated successful collaborations with external vendors for specialized printing and finishing needs, ensuring timely delivery and superior results.
Education
Associate of Arts - Graphic Design and Multimedia
Westwood College
Arlington, VA01.2015
Diploma - High School & Tech Program
Suitland High School
Forestville, MD01.2010
Skills
- Digital Marketing
- Social Media Management
- Organic SEO/SEM
- Email Marketing
- Display Advertising
- Campaign Planning & Execution
- Campaign Performance Measurement
- Data Analysis
- Trend Identification & Optimization
- Creative Strategy
- Content Creation (Copy, Graphics, Video)
- Social Media Community Engagement
- Brand Messaging
- Landing Page Creation & Optimization
- User Experience Optimization
- Conversion Tracking & Optimization
- Emerging Technologies & Trends
- Thought Leadership
- Website Content Development
- Keyword Research & Expansion
- ROI Analysis
- Web Traffic Analysis
- Online Reputation Management
- Highly Detail-Oriented
- Traffic Monitoring
- HTML and CSS Coding
- Data Security
- Certified Professional Webmaster
Timeline
Print & Duplication Center Management
Howard University
01.2019 - 01.2020
Digital & Print Graphic Designer
Howard University
01.2017 - 01.2018
Website Owner/Social Media Manager/Digital Strategist
DigitalRawness.com
01.2015 - 01.2023
Graphic Designer & Print Production
Design Fortune
01.2015 - 01.2017
Associate of Arts - Graphic Design and Multimedia
Westwood College
Diploma - High School & Tech Program
Suitland High School