Summary
Work History
Education
Skills
Additional Information
Timeline
James Shiftan

James Shiftan

Executive Producer
Grosse Pointe Park,Michigan

Summary

An executive with an exceptional record of success, I am in search of a management position with a dynamic media agency where I would bring seasoned leadership and 20 years of experience building teams focused on creative event content.
I have held high-profile positions guiding Fortune 500 companies in the creation of branded content and in executing complex media strategies. I have a keen knowledge of content and an understanding of programming that resonates with audiences and drives revenue.

Work History

Executive Producer

Independent Contractor
Grosse Pointe Park, United States
12.2001 - Current
  • Consulted & Produced Over 500 Hours of Branded Content
  • Clients Include: General Motors, Ford, Toyota, Fiat-Chrysler, Levi Strauss, Lowe’s Home Improvement, Hanes Brands
  • Networks Include: NBC Sports, ESPN, FOX Sports, Turner Sports, and ABC Sports
  • Recent & Current Contracts
  • 2019 -> Coordinating Producer
  • MLS – ALL STAR Skills Challenge – MLS.com/FOX.com/twitch
  • Created & Coordinated Entire Production – Lead Team of 100
  • 2019 -> Creative Consultant - FOX Sports & FS1
  • Daytime Studio Line-Up on FS1
  • Audience Engagement supported by Creative Story Telling and Visual Emotion.
  • Interpreting individual show content, providing feedback and crafting debriefs, resulting in the launch of 3 new shows
  • 2015 -> Executive Producer - The Race of Champions – (Paris, London, Miami)
  • Coordinated & Produced All Production for International & Domestic Broadcasts – Lead Team of 100
  • 2014 -> Executive Producer - NBC SPORTS, NBCSN & redbull.com
  • RED BULL GLOBAL RALLYCROSS Series
  • Coordinated & Produced All Production for NBC National Broadcasts – Lead Team of 100
  • Coordinating Producer – MECCUM AUTO AUCTIONS on NBC Sports
  • Oversaw All Production for NBC National Broadcasts – Lead Team of 75
  • Coordinating Producer – LUCAS OIL PRO MOTOCROSS CHAMPIONSHIP on NBCSN
  • Oversaw All Production for NBCSN Cable Broadcasts – Lead Team of 75
  • 2013 -> Coordinating Producer - SPEED CHANNEL, FOX SPORTS, & FS1
  • Hired to Transition Top Studio Shows from SPEED Channel to FOX Sports & FS1
  • Lead Producer - NASCAR RACEDAY On SPEED Channel & FOX Sports 1 (2-3 Hours)*
  • Coordinated & Produced Pre-Race Show for 40 Race Weekends – Lead Team of 100
  • Lead Producer NASCAR VICTORY LANE On SPEED Channel & FOX Sports 1 (30 Minutes)*
  • Coordinated & Produced Post-Race Show for 40 Race Weekends – Lead Team of 100
  • *Live Stage Audience (1,500 – 2,000 Fans / Show)
  • 2006 –> 2012 – ESPN & ABC Sports
  • Lead Producer - NASCAR Sprint Cup Series (17 Races / Year) – Lead Team of 350
  • Lead Producer - NASCAR Nationwide Series (36 Races / Year) – Lead Team of 350
  • Lead Producer - NASCAR Countdown (Sprint Cup & Nationwide) – Lead Team of 350
  • National Sports Emmy Awards - Nominated 6 Times
  • Lead Producer – INDYCAR ON ABC Sports - (5 Races / Year + Indianapolis 500) – Lead Team of 150
  • 3 Indianapolis 500s & 2 Series Championships
  • National Sports Emmy Awards - Nominated 4 Times
  • Coordinating Producer – “ESPN AFTER DARK” Super Bowl XLI (2007) – Lead Team of 100
  • Co-Created & Produced 2-Hour Entertainment & Sports Show Based Around THE ESPN NEXT SUPERBOWL PARTY
  • 2004 –> 2013 - NBC SPORTS
  • Executive Producer - The International Auto Shows on NBC Sports – Lead Team of 100
  • - Created & Coordinated Entire Production
  • Coordinating Producer - The National Heads-Up Poker Championship on NBC Sports
  • - Co-Created & Coordinated All Feature Production ‘
  • Associate Producer – 2000 Major League Baseball All-Star Pre-Game
  • 2000 –> 2006 - NBC SPORTS & TURNER SPORTS
  • Race Producer – NASCAR Sprint Cup Series (25 Races / Year) Race Producer – NASCAR Nationwide Series (25 Races / Year)
  • * Winner – 2005 – National Sports Emmy Awards - Outstanding Sports Series
  • * National Sports Emmy - Nominated 5 –Times

Producer

ESPN
Bristol, CT
01.1996 - 11.2001
  • Associate Producer - NASCAR Sprint Cup Series (20 Races / Year)
  • Associate Producer - NASCAR Nationwide Cup Series (20 Races / Year)
  • - National Sports Emmy - Nominated 5 Times
  • Associate Producer – X-Games On ESPN, ESPN2, & ABC Sports - 1998 - 2000 Feature Producer – The 2000 ESPY Awards
  • Associate Producer - rpm2night On ESPN2 - 1996 - 1998
  • - The First Ever Nightly Motorsports Show
  • - The Highest Rated Studio on ESPN2 for The First 5 Years
  • Associate Producer – College Football 1995 - 1996

Education

Bachelor of Arts - Communications

ROANOKE COLLEGE
1995

Skills

  • Content Creation & Development - 10 Years
  • Digital Marketing - 10 Years
  • Public Relations - 10 Years
  • Social Media Management - 10 Years
  • Event Management - 10 Years
  • Filming - 10 Years
  • Journalism - 10 Years
  • Business Development - 10 Years
  • Event Marketing - 10 Years
  • Event Planning - 10 Years
  • Video Production (Pre & Post)- 10 Years
  • Sponsorship & Advertising - 10 Years
  • Sports Marketing - 10 Years

Additional Information

MARTY SMITH - ESPN - SENIOR REPORTER
Few individuals possess the complete body of knowledge regarding live AND artistic television — which from an execution perspective are quite different — that James possesses, and fewer still are more qualified to detail current media content development and dissemination as James. I worked closely with James for more than a decade in a major national television capacity and on the grandest of stages, pressure-filled and fast-paced. His vision is unique. His passion is infectious. His intimate understanding of multiple positions within the live and studio television machine enabled him to adjust quickly and efficiently, with knowledge of how each variable should operate. That diversity of skillsets is rare. James is highly respected, for his body of work and for his boundless generosity. I am better because of him — in many ways.
CHARLIE DIXON - FOX SPORTS – SENIOR VICE PRESIDENT
I have had only one mentor in the sports TV business who got me to where I am today - James Shiftan.
Very rarely do you find someone in this industry who is a born leader, a creative, a businessman and a teacher. James is all those things. I worked under James for many years and each year I became better at not only the job but at understanding what it takes to succeed going forward. James has an ability to see the big picture and make sure all those around him succeed. I think he is an asset to every environment he enters.

JIM GAIERO – ESPN - COORDINATING PRODUCER – COLLEGE GAMEDAY
It is an honor and a privilege to write a reference for James Shiftan. His influence and mentorship helped make me the producer I am today, and I wouldn't be where I am today without him.
James Shiftan is one of the best leaders I have ever been associated with in my 20 years at ESPN. James has an uncanny ability to make those working with him, better at their jobs while making the overall product the best it can be. You want to be your best for him because he cared in your development and your future. Creatively speaking, James has few peers. He sees the big picture but is always looking at ways to make the show better creatively. Using real time data, James' leadership and creativity make him a perfect for any team. An innovator and leader of the utmost level.

Timeline

Executive Producer - Independent Contractor
12.2001 - Current
Producer - ESPN
01.1996 - 11.2001
ROANOKE COLLEGE - Bachelor of Arts, Communications
James ShiftanExecutive Producer