Janice Ruh
Farmington,Connecticut
Summary
Experienced marketing and sales professional with proven success in healthcare sales, negotiating, and business development. Accomplished engagement leadership and management of large-scale projects and territory account maintenance. Effective oral and written communication skills necessary for fostering collaborative stakeholder relationships at all levels, motivated to solve problems and improve customer satisfaction. Proficient with Google Suite, Word, Microsoft Office, and social media platforms
Overview
36
36
years of professional experience
Work History
Anthem Inc.
Community Relations Representative
05.2023 - 12.2023
- Act as main point of contact to educate and create community awareness around Medicaid product and Medicaid redetermination process
- Conduct workshops to consumers to promote and increase comprehension around health insurance necessity and options available
- Connect individuals and community service organizations with available and relevant resources to assist them with navigating the state health insurance platform
- Speak to large physician provider groups on behalf of Anthem to facilitate dialogue around health insurance and allow for collaboration on partnering with their team to cultivate awareness
- Represent Anthem at statewide events, participate in community engagement opportunities to promote services and build brand awareness
- Continually collaborate with Anthem Sales, Marketing and Strategy team to facilitate creative avenues to increase membership, monitor enrollment trends, and support company goals
- Manage self-directed work schedule, daily Teams meetings, and ongoing effective written communication channels
FOUNDATION FOR CHILDREN
Marketing Outreach Coordinator
07.2013 - 08.2018
- Integral part of non-profit grant collaborative providing marketing outreach to medical practices on new oral healthcare initiatives for children
- Achieved grant end goal of 70 new medical practices recruited into program, continued follow-up of issues, roadblocks, and work flow process
- Facilitated relationships with medical providers, delivered sale presentations, assisted with creation of marketing materials, attended medical conferences
- Worked directly with grant project manager to create marketing materials, newsletters, office correspondence, email newsflash items to continually market the brand
- Delivered engaging office based sales presentations to convey product benefits based on client needs and to increase program involvement
ABBOTT LABORATORIES
Pharmaceutical Sales Representative
07.1992 - 01.1996
- Marketed top tier pharmaceuticals to over 400 physicians in territory. Educated clinicians on drug use, benefits, dosage and risks. Managed territory, analyzed market trends. Consistently ranked in top five percent of territory sales leaders
BLUE CROSS
Marketing Consultant
06.1991 - 07.1992
- Managed focus and direction for corporate clients' health insurance portfolios, developed strategic relationships with accounts, monitored marketing trends amidst healthcare community
CIGNA
Provider Relations
06.1990 - 06.1991
- Developed new HMO provider network, assisted with onboarding of medical office credentialing, educated physicians and staff about Cigna policies/procedures
HEALTH CARE PLAN
Marketing Representative
06.1988 - 06.1990
- Serviced over 75 corporate accounts, managed client open enrollment campaigns, collaborated with marketing team to improve product offerings, brand awareness, and overall service
Education
Bachelor of Arts - School of Communication
State University Of New York At Buffalo
VOLUNTEER SERVICE
Completed Court Appointed Special Advocate (CASA) National 30 hour Training Program to advocate for foster children and engage with legal professionals/ child welfare agencies- Hartford, CT
Healing Meals Community Project - Simsbury, CT
Timeline
Anthem Inc.
Community Relations Representative
05.2023 - 12.2023
FOUNDATION FOR CHILDREN
Marketing Outreach Coordinator
07.2013 - 08.2018
ABBOTT LABORATORIES
Pharmaceutical Sales Representative
07.1992 - 01.1996
BLUE CROSS
Marketing Consultant
06.1991 - 07.1992
CIGNA
Provider Relations
06.1990 - 06.1991
HEALTH CARE PLAN
Marketing Representative
06.1988 - 06.1990
Bachelor of Arts - School of Communication
State University Of New York At Buffalo
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