Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Work Availability
Quote
Earlier Experience
Thought Leadership
Receptionist
Jeannine Donato

Jeannine Donato

Gainesville,VA

Summary

Dynamic marketing and communications leader with 20+ years driving transformational impact across nonprofits, corporations, and national associations. Proven expertise in strategic planning, brand development, digital engagement, and integrated campaigns—consistently delivering measurable results through cross-functional collaboration and innovation.

Overview

20
20
years of professional experience

Work History

Chief Marketing & Communications Officer

World Hope International
08.2022 - 06.2024
  • Integrated in-house digital platform, boosting ROI by 30% and reducing costs
  • Developed a CEO communications channel to elevate organizational storytelling
  • Drove 12.5% YoY lead growth via SEO, Facebook ads, and email campaigns
  • Launched 38 videos and 39 blogs in one year to support revenue generation
  • Initiated SMS fundraising channel—10,000 opt-ins in six months
  • Activated rapid-response communications during the 2023 Turkey–Syria disaster

Director, Engagement Marketing

American Public Education, Inc.
01.2018 - 08.2022
  • Spearheaded Customer Content initiative, achieving 120% YoY growth in asset creation
  • Grew Brand Ambassador program to 1,400 advocates (+133%) in 18 months
  • Designed e-commerce portal—9 sites, 180K users, cost/time savings of 60%
  • Managed multimillion-dollar paid media and in-house transition for the DMV

Senior Director, Sales

C&A Scientific, Inc.
06.2016 - 06.2017
  • Partnered with HBCUs to increase STEM access through discounted lab equipment
  • Delivered 35% YoY sales growth, securing Fortune 100/500 accounts
  • Reduced aged inventory by 30%, earning first earned media coverage

Marketing Director, Tradeshows

PMMI
01.2013 - 08.2015
  • Launched three new B2B trade shows, driving 10% YoY revenue growth
  • Increased PACK EXPO attendance by 6.5% and grew new show registrations by 44%
  • Created Innovation Stage—140 sessions, attracting sponsorship revenue
  • Built Strategic Partner Program, generating 162K leads and 50+ industry partnerships

Marketing Director

Infocus Marketing
05.2009 - 08.2011
  • Generated non-dues revenue for 150+ associations with integrated marketing campaigns

Education

Bachelor of Arts - English Literature & Political Science

University of Rochester
Rochester, NY

Skills

  • Strategic & Brand Leadership
  • Digital & Content Innovation
  • Event & Tradeshow Management
  • Audience Engagement & Partnerships
  • Project Management & Execution
  • Budgeting & Financial Oversight
  • Team Leadership & Culture Building
  • Public Speaking & Written Communication
  • Project Management
  • Brand Messaging
  • Social media management
  • Community engagement

Accomplishments

  • Grew SMS channel from 0 to 10,000 opt in subscribers in six months
  • Increased event registrations by 40% and sponsorship revenue by 70%
  • Expanded Brand Ambassador program to 1,400 advocates in 18 months
  • Secured 50+ strategic partners in first year of new program
  • Boosted social media engagement +61% while increasing lead gen by 12.5% YoY

Timeline

Chief Marketing & Communications Officer

World Hope International
08.2022 - 06.2024

Director, Engagement Marketing

American Public Education, Inc.
01.2018 - 08.2022

Senior Director, Sales

C&A Scientific, Inc.
06.2016 - 06.2017

Marketing Director, Tradeshows

PMMI
01.2013 - 08.2015

Marketing Director

Infocus Marketing
05.2009 - 08.2011

Bachelor of Arts - English Literature & Political Science

University of Rochester

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

Dwell in Possibility
Emily Dickinson

Earlier Experience

· Marketing & Sales Consultant for national associations and businesses.

· Marketing Manager, Food Marketing Institute: Integrated marketing campaigns., 7-year tenure

Thought Leadership

Keynote Speaker, Monday.com (2023): Shared project-management best practices

Speaker, The Conference Board (2021): Presented “Mobilizing Love for the Brand” in an executive session

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