Jennina Maisonet
SEO Specialist
Chicago,IL
Summary
Passionate SEO-Driven Digital Designer and Marketer, adept at translating marketing objectives into high-impact, SEO-centric strategies. Proficient in front-end design, committed to elevating user experience, accessibility, and page speed – crucial for effective SEO. Blending visual arts proficiency crafting captivating web solutions that strategically enhance search engine rankings, driving organic growth and maximizing online visibility.
Overview
14
14
years of professional experience
3
3
years of post-secondary education
3
3
Certifications
Work History
Digital Marketing Manager
Halo Investing
Chicago, IL
04.2022 - 09.2022
- Monitored trends in digital marketing landscape and adjusted strategies accordingly.
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Maintained back-end and aesthetics of blog
- Implemented SEO strategies to optimize web content for search engines.
- Played a role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
SEO Specialist
Freelance
Chicago, United States
01.2020 - Current
- Improved page content, keyword relevancy to achieve search engine optimization goals
- Conducted in-depth research and recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.
- Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
- Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
- Researched and analyzed competitor website and advertising links to gain insight into new strategies.
- Maintained aesthetics & back-end of blog.
Web Designer
Freelance
Chicago, IL
08.2010 - Current
- Chose domain names, completed registrations and maintained website and web hosting account
- Provided front-end website development using WordPress, Hubspot, SquareSpace, and other editing software
- Adhered to SEO best practices while designing sites
- Ran debugging tools to eliminate flaws and glitches prior to publishing.
- Oversaw technical issues and troubleshooting requests.
- Took concepts and produced design mockups and prototypes to strengthen designs, enhance user experiences and improve site interactions.
- Conducted website maintenance, content management, updates and security
Tech Recruiter/Operations Manager
Kinney Search Group
Chicago, IL
08.2009 - 05.2011
Tech Intern
I.c.stars
Chicago, IL
03.2009 - 07.2009
- One of 15-interns selected, among hundreds of applicants, to participate in a project based, full-immersion IT/business training program that is designed to develop community leaders.
- Participants engage in three client projects over the 16-week (1000+ hour) internship, developing leadership qualities, business and technology skills, and community awareness.
- Strong team skills and real life client interaction differentiate i.c.stars alumni, preparing them to make an immediate impact on leading IT organizations upon graduation.
Education
Google UX Design Certificate
William Rainey Harper College
Palatine, IL 06.2023 - Current
Diploma - Digital Marketing
Somerville Academy
09.2020 - 05.2021
Business Management
Olivet Nazarene University
Bourbonnais, IL 08.2004 - 12.2006
Skills
Funnel Building
SEO: On-Page, Off-Page, Technical
Content marketing
Blog building/Mangement
Website & Keyword Analysis
Keyword optimization
HTML/CSS
Adobe Photoshop
SEMRush
SPYFu
ScreamingFrog
Google Analytics
Hubspot
Canva
SalesForce
Certification
Hubspot
Timeline
Google UX Certification (In Progress)
07-2023
Google UX Design Certificate
William Rainey Harper College
06.2023 - Current
Digital Marketing Manager
Halo Investing
04.2022 - 09.2022
Diploma - Digital Marketing
Somerville Academy
09.2020 - 05.2021
SEO Specialist
Freelance
01.2020 - Current
Web Designer
Freelance
08.2010 - Current
Tech Recruiter/Operations Manager
Kinney Search Group
08.2009 - 05.2011
Tech Intern
I.c.stars
03.2009 - 07.2009
Business Management
Olivet Nazarene University
08.2004 - 12.2006