Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

JESSE T. DEYO

Newnan,USA

Summary

Leveraged innovative thinking and relationship-building skills to surpass sales goals and earn team recognition.

Overview

13
13
years of professional experience

Work History

Director of Retail Operations

Five Star Breaktime
Peachtree City, GA
04.2025 - Current
  • Managed all aspects of retail operations to ensure efficient team performance and customer satisfaction.
  • Directed performance evaluation processes to meet monthly KPIs and maintain budgetary control.
  • Surpassed monthly EBITDA targets by 5%, driving overall profitability.
  • Oversaw a $15M business portfolio to optimize performance and drive profitability.
  • Executed recruitment strategies to identify, interview, and onboard qualified candidates.
  • Performed systematic audits to uphold service quality and adherence to contractual obligations.

Franchise On-Premise Manager

Buffalo Rock
Newnan, GA
11.2021 - 04.2025
  • Led department operations and monitored performance metrics.
  • Supervised and trained new supervisors while managing a team of 15.
  • Approved payroll, timesheets, and departmental reporting.
  • Conducted hiring interviews and supported new-hire onboarding.
  • Increased annual revenue by $1.5M year over year.
  • Improved gross margins by 38%
  • Maintained a 98.3% customer retention rate.
  • Reduced waste expenses by 48%.
  • (Acquired by Five Star)

Regional Business Development Coordinator

Buffalo Rock
Newnan, GA
04.2020 - 11.2021
  • Established and nurtured strategic partnerships with new restaurant industries and franchises.
  • Oversaw multi-franchise sales pipelines across Columbus, Newnan, and Albany.
  • Secured over 75 new client partnerships, achieving a 95% success rate.
  • Directed outbound prospecting initiatives through cold calling and contract.
  • Assisted teams in completing projects on schedule and within budget parameters. Supported project coordination efforts to enhance team collaboration. Contributed to the achievement of project goals through effective communication.
  • Analyzed market trends and competitor activity to inform strategic planning and decision-making processes.
  • Led training sessions for team members on best practices in business development techniques and tools.

Area Sales Manager

Buffalo Rock
Newnan, GA
05.2018 - 04.2020
  • Managed 5–10 delivery merchandisers and optimized route efficiency.
  • Expanded existing accounts and developed new merchandising partnerships.
  • Performed employee evaluations and monthly operational audits.
  • Trained new hires and resolved escalated customer issues.
  • (Acquired by Five Star)
  • Developed and implemented training programs to enhance team performance and product knowledge.
  • Analyzed market trends to identify growth opportunities and adjust sales strategies accordingly.
  • Fostered relationships with key clients, driving customer satisfaction and loyalty initiatives.

Delivery Merchandiser

Buffalo Rock
Newnan, GA
11.2016 - 05.2018
  • Executed daily product delivery and stock rotation.
  • Managed order accuracy and inventory needs for assigned accounts.
  • Maintained on-time route completion and customer satisfaction.
  • Transformed a low-performing route into a top-performing route, driving measurable gains in revenue, efficiency, and customer satisfaction
  • Analyzed sales data to identify trends, adjusting delivery schedules based on demand fluctuations.
  • Maintained a professional demeanor at all times while representing the company and interacting with clients during deliveries.
  • Efficiently managed multiple tasks simultaneously, such as tracking inventory, driving, and communicating with customers.

Sales Representative / Service Repair Technician

PG Wireless
Newnan, GA
07.2016 - 11.2016
  • Facilitated customer navigation through device upgrade options and repair processes.
  • Executed repairs on devices to ensure optimal functionality and customer satisfaction.
  • Surpassed monthly sales targets by 35% through strategic client engagement.
  • Implemented targeted promotional strategies to drive product awareness and increase market share.
  • Generated additional sales opportunities with upselling and cross-selling techniques.

Receptionist / Veterinary Assistant

Crossroads Animal Hospital
Newnan, GA
08.2015 - 07.2016
  • Supported veterinarians during exams and treatments.
  • Managed patient intake, medical records, and lab sample collection.
  • Provided product recommendations to pet owners.
  • Assisted clients with inquiries, providing exceptional customer service in a fast-paced environment.
  • Trained new reception staff on office protocols and software systems, fostering a collaborative team environment.
  • Implemented streamlined check-in/check-out processes, improving overall clinic efficiency and client flow.
  • Resolved customer problems and complaints.

Veterinary Assistant / Kennel Manager

Brookstone Animal Hospital
Acworth, GA
07.2013 - 08.2015
  • Assisted with surgeries and anesthesia monitoring.
  • Oversaw appointment scheduling and boarding operations.
  • Top seller of heartworm, flea, and tick preventatives.
  • Educated pet owners on proper care routines and preventive health measures for animals.
  • Monitored animal behavior and vital signs, reporting significant changes to the veterinary team.
  • Trained new staff on clinic protocols, enhancing team efficiency and service delivery.
  • Led inventory management efforts, optimizing supply orders based on clinic needs and usage trends.

Education

Bachelor of Arts - Education

Kennesaw State University
Kennesaw, GA
05.2014

Associate of Science - Education Administration

Spartanburg Methodist College
Spartanburg, SC
01.2011

Skills

  • Team Leadership & Training
  • Budget Management & KPI Analysis
  • B2B Sales & Key Account Management
  • CRM & Customer Retention Strategies
  • Contract Negotiation
  • DOT Compliance & Fleet Oversight
  • Performance Coaching & Conflict Resolution
  • Product Installation & Launch Support

Accomplishments

  • Selected for the inaugural Buffalo Rock Excellence Academy, a year-long leadership development program for emerging leaders.
  • Awarded Micro Market Salesman of the Year for 2020 and 2021 at the Buffalo Rock Newnan franchise in recognition of outstanding sales performance.

Timeline

Director of Retail Operations

Five Star Breaktime
04.2025 - Current

Franchise On-Premise Manager

Buffalo Rock
11.2021 - 04.2025

Regional Business Development Coordinator

Buffalo Rock
04.2020 - 11.2021

Area Sales Manager

Buffalo Rock
05.2018 - 04.2020

Delivery Merchandiser

Buffalo Rock
11.2016 - 05.2018

Sales Representative / Service Repair Technician

PG Wireless
07.2016 - 11.2016

Receptionist / Veterinary Assistant

Crossroads Animal Hospital
08.2015 - 07.2016

Veterinary Assistant / Kennel Manager

Brookstone Animal Hospital
07.2013 - 08.2015

Bachelor of Arts - Education

Kennesaw State University

Associate of Science - Education Administration

Spartanburg Methodist College
JESSE T. DEYO