JESSICA CARDENAS
Fontana,CA
Overview
5
5
years of professional experience
Work History
CONTENT COORDINATOR
EIF- Stand Up To Cancer
Los Angeles, CA
05.2023 - Current
- Create unique short-form video content for digital needs, source and string out video content b-roll, and bring creative ideas for sizzle reels
- Coordinate a variety of production shoots, special projects, and public service announcements
- Supervise the organization of all talent release and video/photo clearance releases, and track all PSA deliverables
- Maintain content grids while working alongside digital, production and operations to ensure posts are cleared and finalized by the deadline
- Manage the processing of new vendor agreements for PSA's, production shoots, and special projects
- Handle all expense reporting for Production, process invoices, and book any production related travel
- Coordinate availability and scheduling for SU2C Producers meetings
SOCIAL MEDIA COORDINATOR
Beauty 21 Cosmetics
Ontario, CA
04.2022 - 07.2022
- Created and optimized posting schedule and social calendars for various platforms including Instagram, TikTok, Twitter, Facebook, and Pinterest
- Increased audience engagement by 30% by creating on-brand intriguing content, shooting high-quality videos, writing captivating captions, and maintaining awareness of industry trends
- Developed and curated content for social media platforms including editing of written, video, and photo content
- Engaged with an audience of over 3.2 million by commenting, liking and sharing posts to increase visibility
- Collaborated with marketing and PR team to execute product launches
ASSOCIATE PRODUCER
E! News Digital
Universal City, CA
05.2021 - 10.2021
- Produced daily entertainment news and long-form feature videos for E!'s YouTube Channel and E! Online
- Compiled weekend read, wrote scripts, edited videos, grabbed assets, and worked closely with talent to track and cut voiceovers
- Conducted research on request and pitched feature stories to create compelling and inclusive content for the E! audience
PRODUCTION COORDINATOR
E! Entertainment
Universal City, CA
08.2019 - 11.2020
- Coordinated versioning of creative content with in-house editors for 10 E! International feeds needed on a weekly basis
- Produced audio sessions with voice over talent daily, wrote scripts, and coordinated schedules
- Ingested and fact-checked 80 daily promos, promotional campaigns and interstitials, ensuring all are in line with the programming strategies
- Communicated internally and externally in regards to programming grids, marketing, and commercial traffic
- Worked closely with media director to ensure cross-promotions among sister channels, such as Bravo and Oxygen, are delivered
- Scheduled corresponding drop-in graphics for all creative assets and coordinated NBCUniversal TV Distribution ancillary requests
Education
BACHELOR OF ARTS: COMMUNICATIONS, BROADCAST JOURNALISM -
California State University, Fullerton
05.2019
Skills
- Proficient editor in Adobe Software and Audacity
- Proficient in Microsoft Office: Outlook, Word, and Excel
- Social Media: Instagram, TikTok, Facebook, X, and YouTube
- Proficient in Slack, Zoom, Teams, Asana, and Canva
- Broadcast and Digital Media
- Media Relations and Project Management
- Content Management, Community Engagement, and Content Curation
- Excellent organizational, time management and prioritization skills
- Scheduling and Planning
- Fluent in Spanish
Awardsprojects
- Al Día: A Border Emergency:" 2020 College Television Awards Winner for Best TV Newscast
- Al Día" Community Affairs Newsmagazine: 2019 NAHJ Awards- Ñ Award for Best Coverage of Latino Issues
- Univision 34 News, May 2018 Produced a feature story on "Tattoos You Can Hear" which aired on Edición Digital CA
Languages
Fluent in Spanish
Languages
Spanish
Native/ Bilingual
Accomplishments
"Al Día: A Border Emergency:"
2020 College Television Awards- Winner for Best TV Newscast
"Al Día" Community Affairs Newsmagazine:
2019 NAHJ Awards- Ñ Award for Best Coverage of Latino Issues
Univision 34 News, May 2018
Produced a feature story on “Tattoos You Can Hear” which aired on Edición Digital CA
Timeline
CONTENT COORDINATOR
EIF- Stand Up To Cancer
05.2023 - Current
SOCIAL MEDIA COORDINATOR
Beauty 21 Cosmetics
04.2022 - 07.2022
ASSOCIATE PRODUCER
E! News Digital
05.2021 - 10.2021
PRODUCTION COORDINATOR
E! Entertainment
08.2019 - 11.2020
BACHELOR OF ARTS: COMMUNICATIONS, BROADCAST JOURNALISM -
California State University, Fullerton