Jessica Castaneda

• Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
• Mentored junior team members, providing guidance and support to foster professional growth and skill development within the marketing department.
• Delivered compelling presentations to stakeholders, demonstrating the value of proposed marketing initiatives in driving business results.

CVS Health Breakthrough Award for pivotal role during Aetna Formulary integration. During my time in this role, I:

• Identified areas of improvement for clients'' operations, implementing targeted solutions to increase productivity.
• Streamlined internal processes to enhance team efficiency and improve overall project outcomes.
• Developed innovative strategies for clients, resulting in increased revenue and business growth.

• Evaluated client needs and developed tailored solutions to increase positive customer ratings.
• Negotiated contract terms with clients, securing favorable agreements for both parties.
• Actively participated in networking events within the industry, expanding professional connections and generating leads.

• Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
• Addressed problems with accounting, billing, and service delivery to maintain and enhance client satisfaction.
• Coordinated cross-departmental efforts to execute successful marketing campaigns for key accounts.