[Jessica Purcell]
New York,NY
Summary
Community-focused professional with experience in evaluation, coaching, and high-volume written assessment, passionate about transitioning into talent acquisition within the fitness industry. Combines analytical rigor, evaluation, and organizational skills from case management with hands-on experience as a fitness instructor to effectively identify talent, support hiring processes, and contribute to a strong, community-driven brand. Background in content development with a focus on messaging, engagement, and brand voice.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Instructor
Bodyrok
New York, NY
05.2025 - Current
- Lead high-energy group fitness classes while delivering a consistent, brand-aligned client experience
- Build strong client relationships and foster community engagement, supporting retention and brand loyalty
- Provide individualized coaching and real-time performance feedback to clients
- Develop strong interpersonal and communication skills applicable to candidate interaction and employer branding
Case Manager
Ellis Porter - Immigration Law Firm
Remote
03.2023 - Current
- Review, edit, craft, and evaluate high volumes of legal briefs, ensuring quality, clarity, and adherence to strict standards-parallels resume and candidate assessment
- Provide structured, actionable feedback to writers, supporting performance improvement and skill development
- Mentor new team members, contributing to onboarding and knowledge transfer
- Manage a high-volume caseload in a deadline-driven environment, demonstrating strong organizational and pipeline management skills
- Collaborate with attorneys and cross-functional stakeholders to align on strategy and execution
Brand Content & Copywriting Specialist
Freelance
Remote
06.2021 - 03.2023
- Developed content and copy for creative platforms, legal blogs, and websites, focusing on clarity, tone, and audience engagement
- Adapted messaging for different audiences and brand voices, strengthening skills in marketing and communication strategy
- Contributed to brand positioning through written content, supporting visibility and audience connection
- Managed multiple projects independently, meeting deadlines and maintaining consistency across deliverables
Risk Analyst
Cleary Gottlieb Steen & Hamilton
New York, NY
06.2020 - 06.2021
- Conducted risk and compliance analysis for new and existing business matters across
- Performed corporate research and identified potential conflicts and global risk concerns
- Managed multiple live matters simultaneously in a fast-paced environment
Education
Bachelor of Arts - Politics, Conflict Studies
New York University
Skills
- Coaching & Performance Feedback
- Relationship Building in Fitness Environments
- Employer Branding
- Group Fitness Instruction
- Cross-functional Collaboration
- Fitness Industry Knowledge
- Detail-Oriented Execution
- Content & Copywriting
Certification
- NASM Certified Personal Trainer (CPT) - In Progress, Expected June 2026
Timeline
Instructor
Bodyrok
05.2025 - Current
Case Manager
Ellis Porter - Immigration Law Firm
03.2023 - Current
Brand Content & Copywriting Specialist
Freelance
06.2021 - 03.2023
Risk Analyst
Cleary Gottlieb Steen & Hamilton
06.2020 - 06.2021
Bachelor of Arts - Politics, Conflict Studies
New York University