Jill Martin
Redland,FL
Summary
Professional writer with strong expertise in crafting compelling, persuasive content for diverse audiences. Skilled in developing creative strategies, editing, and ensuring brand consistency across all mediums. Known for effective collaboration with teams, adaptability to changing project needs, and delivering impactful results. Strong command of language, attention to detail, and ability to meet tight deadlines.
Overview
19
19
years of professional experience
1
1
Certification
Work History
SENIOR COPYWRITER
REPUBLICA HAVAS
01.2019 - 09.2024
- Company Overview: As the multicultural arm of Havas NA, I gained a wealth of knowledge in connecting authentically with diverse audiences
- Collaborated with the design team to create visually appealing and effective ad campaigns.
- Wrote social media posts on both informational and promotional topics.
- Optimized web content for SEO purposes, driving increased traffic and higher search engine rankings.
- Confirmed compliance with regulatory standards and guidelines prior to publication.
TRAVEL WRITER & REVIEWER
FODOR'S
01.2012 - 12.2020
- Senior reviewer of lodging, dining and entertainment in the Florida Keys and SW Florida for the largest publisher of guidebooks on the planet.
- Also responsible for website content including articles such as 'Hotels with the Best Key Lime Pie,' and 'Where to Stay in the Keys When Money Doesn't Matter.'
- Collaborated with editors to refine content, ensuring clarity and consistency in tone.
- Provided informative content to capture the essence of each location.
- Increased readership by crafting compelling travel articles and reviews.
SENIOR WRITER / IDEA ENGINEER
SAPIENT RAZORFISH
01.2006 - 12.2018
- Over 12 years with a 'Top 5' agency had me working in client offices around the US
- Microsites, websites, brand campaigns, emails, digital marketing
- Printed brochures, event & convention needs, direct mail, OOH
- Television, radio, and video scripts
Education
Bachelor of Science - JOURNALISM And CREATIVE WRITING
University of Miami
Coral Gables, FL01.2000
AA - COMMUNICATIONS
Miami Dade College
01.1998
Skills
- MS Word
- Google Docs
- Social Media
- Digital & Print Marketing
- UX
- SEO
- AI
- White Papers
- Proofing accuracy
- Exceptional storytelling
- Editing
Awards
- Webbys, 9
- OMMA, 1
- Tellys, 6
Certification
- Fundamentals of Digital Marketing Certificate – Google Digital Garage.
- Search Engine Optimization (SEO) Certification - SEO Training Course by Moz.
- AI certified - Havas University
Timeline
SENIOR COPYWRITER
REPUBLICA HAVAS
01.2019 - 09.2024
TRAVEL WRITER & REVIEWER
FODOR'S
01.2012 - 12.2020
SENIOR WRITER / IDEA ENGINEER
SAPIENT RAZORFISH
01.2006 - 12.2018
- Fundamentals of Digital Marketing Certificate – Google Digital Garage.
- Search Engine Optimization (SEO) Certification - SEO Training Course by Moz.
- AI certified - Havas University
Bachelor of Science - JOURNALISM And CREATIVE WRITING
University of Miami
AA - COMMUNICATIONS
Miami Dade College
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