Work Preference
Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Interests
Timeline
LEADERSHIP TRAINING
Generic
Jim Steger
Open To Work

Jim Steger

Franchise Sales
Atlanta,USA

Work Preference

Job Search Status

Open to work
Desired start date: Immediately

Desired Job Title

Area Representative Development SpecialistDirector of Franchise DevelopmentOwnerDirector of FranchisingPartner and Vice President of Franchise Sales

Work Type

Full Time

Location Preference

On-SiteRemoteHybrid
Location: Atlanta, USA, USAtlanta, GA
Open to relocation: Yes

Salary Range

$75000/yr - $200000/yr

Important To Me

Work from home option401k matchStock Options / Equity / Profit SharingTeam Building / Company Retreats

Summary

  • Senior executive with a proven track record of inspiring teams to achieve business success and designing and implementing franchise growth strategies leading to meaningful revenue, market share, and profitable growth.
  • Skilled in negotiating a wide range of domestic start-up, emerging franchise-related transactions in a diverse spectrum of industry segments (including national brands such as Primrose Schools, KLA Schools and Aaron’s Rent To Own) during a 30-year career. Highly creative thinker and trusted strategic advisor to executive and Board leadership in general management, business development/sales, revenue growth, value creation, ideation, and development of complex financial and strategic issues and opportunities.

Overview

31
31
years of professional experience

Work History

Area Representative Development Specialist

OPA Franchising USA, Inc.
Atlanta, GA
09.2021 - Current
  • Responsible for launching the US franchise program for this 20-year-old Greek Restaurant Chain with over 100 franchise locations throughout Canada. Created the franchise sales process including the creation and framework of lead generation, application review, candidate vetting and preparation and registration of the FDD.

Director of Franchise Development

American Freight Franchisor
Atlanta, GA
12.2020 - 09.2021
  • Responsible for launching the franchise program for this 25-year-old Furniture, Mattress, and Appliance Company with 172 company operated stores located in 40 states. Managed the franchise sales process from lead generation to contract while identifying and assessing prospective franchise partners. Successfully awarded five multi-unit Area Development agreements (since launch date), under which franchisees were to open eighteen stores representing $705,000 in franchise fees. Managed the onboarding process for new franchisees.

Owner

Prima Vista Consulting
11.2013 - 12.2020
  • Consult with franchisors and franchisees on strategic planning, business plans and real estate development strategies aimed at meeting both corporate and franchise business growth and profitability objectives. Assist and collaborate in the development of the franchise sales process, compliance program and real estate criteria.

Director of Franchising

KLA SCHOOLS
Miami, FL
10.2009 - 11.2013
  • Responsible for developing the strategy and tactics associated with the launch of the KLA Schools franchise concept into the open marketplace.
  • Created the franchise sales process, compliance program and real estate criteria.
  • Managed all aspects of franchise marketing, advertising, public relations, social media and event facilitation.

Partner and Vice President of Franchise Sales

DISCOVER RENTAL PURCHASE
Salt Lake City, UT
08.2008 - 02.2010
  • Developed and implemented national franchise sales program for Discover Rental Purchase, a furniture rental and sales company with 6 company operated stores located in three states.
  • Launched franchise recruitment strategy.

Vice President of Franchising, Brand Consistency and New Business Development

PRIMROSE SCHOOL FRANCHISING COMPANY
Acworth, GA
06.2001 - 05.2008
  • Led all strategic planning and tactical implementation for company’s 5-year growth plan while managing a budget in excess of $500,000.
  • Assisted in growing the Primrose brand from approximately 100 to over 250 franchises while expanding the brand presence into 15 States.
  • Initiated all franchise prospect advertising campaigns and led efforts aimed at driving interest in the Primrose brand. These efforts led to significant growth between 2001 and 2008.

Regional Director of Franchise Development

AARON RENTS, INC.
Atlanta, GA
01.1995 - 06.2001
  • Recruited and evaluated prospective franchise candidates while also completing market research and analysis and acting as liaison with client counsel.
  • Successfully negotiated fourteen franchise agreements under which franchisees were to open over forty stores requiring $20,000,000 in capital commitments. Achieved 140% of plan.
  • Awarded largest area development agreement, ten stores and $350,000 in franchise fees with a $5 million capital investment, and the second largest, nine stores and $315,000 fees with a $4.5 million capital investment, seen in the company to that date, respectively.
  • Awarded twelve area development agreements and two single-unit franchises, for a total of forty stores with $1.4 million in franchise fees and $20 million in capital commitments.

Education

Finance and Accounting

Bowling Green State University
Bowling Green, Ohio

General business-related studies

Florida Atlantic University
Boca Raton, Florida

Skills

  • Leadership qualities
  • Effective negotiation
  • Territory management
  • Cross-cultural design

Accomplishments

  • Created or Modified FDD's to benefit of the Franchisor and Potential Franchisees
  • Created or Updated Franchise Disclosure Document Item 19 Statement of Average Gross Sales and Expenses to better educate potential franchisees.
  • Used Microsoft Excel to develop prospective franchisee tracking spreadsheets.
  • Expert Knowledge of Zoom.

Affiliations

Karrass Seminar on Effective Negotiation

360 Degrees Appraisal Workshop

Myers-Briggs Executive Retreat

Interests

  • Tech enthusiast, passionate about exploring the latest advancements and innovations
  • Web Development and Design

Timeline

Area Representative Development Specialist

OPA Franchising USA, Inc.
09.2021 - Current

Director of Franchise Development

American Freight Franchisor
12.2020 - 09.2021

Owner

Prima Vista Consulting
11.2013 - 12.2020

Director of Franchising

KLA SCHOOLS
10.2009 - 11.2013

Partner and Vice President of Franchise Sales

DISCOVER RENTAL PURCHASE
08.2008 - 02.2010

Vice President of Franchising, Brand Consistency and New Business Development

PRIMROSE SCHOOL FRANCHISING COMPANY
06.2001 - 05.2008

Regional Director of Franchise Development

AARON RENTS, INC.
01.1995 - 06.2001

General business-related studies

Florida Atlantic University

Finance and Accounting

Bowling Green State University

LEADERSHIP TRAINING

  • Karrass Seminar in Effective Negotiation
  • 360 Degrees Appraisal Workshop
  • Myers-Briggs Executive Retreat