Jin Misha Tschen
Scottsdale,AZ
Summary
Results-driven marketing professional with over a decade of experience in brand strategy, event marketing, digital campaigns, and partnership development. Demonstrated success in boosting sales, enhancing brand visibility, and overseeing impactful campaigns within the hospitality, fashion, and sports industries. Known for innovative thinking, flawless execution, and fostering lasting connections with communities and clients.
Overview
14
14
years of professional experience
1
1
Certification
Work History
General Manager
Bevvy Old Town
03.2022 - 05.2024
- Increased venue revenue by 30% through targeted marketing and local influencer events
- Managed all social media content strategies, guest list curation, and high-profile bookings
- Led creation and execution of nightlife, holiday, and special event campaigns
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
- Built lasting vendor and sponsor partnerships, maximizing brand collaborations
General Manager
Skylanes AZ
12.2016 - 03.2022
- Managed all social media content strategies, guest list curation, and high-profile bookings
- Reversed financial losses and achieved a 44% weekly profit margin through event-driven marketing
- Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
- Developed brand-aligned content, merchandise, and marketing touchpoints
- Oversaw P&L, operations, and guest relations for a high-volume entertainment venue
Marketing Manager
Ted Baker London
06.2010 - 12.2016
- Orchestrated large-scale marketing events with hotels, malls, and entertainment brands
- Led national Guest Relations training, contributing to over $1.4M in additional revenue in under a year
- Partnered with local designers and press to expand brand exposure and pop-up activations
- Drove loyalty program growth through data-driven CRM campaigns and customer feedback
Education
Bachelor of Science - Applied Management
Grand Canyon University
Phoenix, AZ06-2025
Business Management
Scottsdale Community College
Scottsdale, AZSome College (No Degree) - Collegiate Varsity Football (WR1)
Ohio Wesleyan University
Delaware, OHSkills
- Brand marketing
- Digital Strategy & Campaigns
- CRM & Guest Engagement
- Influencer & Partner Collaboration
- Business Development & Revenue Growth
- Public Relations & Media Coordination
- Athlete & Celebrity Relations
- Team Leadership & Operations
- Proficient in HTML
Certification
- NFHS Level 1 Certified
- Fundamentals of Coaching (NFHS)
- Concussion in Sports (NFHS)
- First Aid, Health & Safety (NFHS)
- Sudden Cardiac Arrest Certification
- Protecting Students from Abuse (NFHS)
- Proficient in HTML
Timeline
General Manager
Bevvy Old Town
03.2022 - 05.2024
General Manager
Skylanes AZ
12.2016 - 03.2022
Marketing Manager
Ted Baker London
06.2010 - 12.2016
Bachelor of Science - Applied Management
Grand Canyon University
Business Management
Scottsdale Community College
Some College (No Degree) - Collegiate Varsity Football (WR1)
Ohio Wesleyan University
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