Jing Shi
Summary
Motivated and detail-oriented marketing student at Baruch College with a passion for brand strategy, digital marketing, and consumer behavior. Skilled in market research, social media management, and data analysis. Fluent in English and Chinese, with strong communication and cross-cultural collaboration abilities. Eager to apply academic knowledge and creative problem-solving skills to contribute to dynamic marketing teams.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Social Media Coordinator
Baruch College Marketing Club
09.2024 - Current
- Manage and grow the club's social media presence across Instagram, LinkedIn, and Facebook
- Create engaging content to promote events, workshops, and networking opportunities
- Collaborate with the executive board to develop marketing campaigns that increase membership engagement
Volunteer
06.2022 - 08.2023
- Help students in mountainous areas of China record Chinese or English books
- Let them learn English and more knowledge through interesting recorded
- Improve students' confidence and vision through personalized guidance
Education
Bachelor of Business Administration (BBA) - Marketing
Baruch College
05.2026
Skills
- Digital Marketing: Social media strategy, content creation, SEO/SEM
- Market Research: Data collection, survey design
- Analytical Tools: Microsoft Excel,Google Analytics
- Creative Tools: Canva, PPT
- Soft Skills: Team collaboration, problem-solving
Certification
Google Analytics Certification, in progress
Coursework
- Principles of Marketing
- Consumer Behavior
- Digital Marketing
- Market Research
Languages
English
Professional Working
Chinese (Mandarin)
Native or Bilingual
Timeline
Social Media Coordinator
Baruch College Marketing Club
09.2024 - Current
Volunteer
06.2022 - 08.2023
Bachelor of Business Administration (BBA) - Marketing
Baruch College
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