Vajk Marvin
Portland,OR
Summary
Demonstrated success in improving customer engagement and client visibility in website searches with effective search engine optimization strategies. Knowledgeable about marketing approaches improve business results and enable dramatic sales. Good research, data analysis and organizational skills.
Self-motivated professional offering several years of experience in the field. Passionate about combining strategy and creativity, driving new opportunities and building professional relationships.
Overview
6
6
years of professional experience
Work History
Social Media Coordinator
Portland State University College Of Liberal Arts
Portland
10.2023 - 06.2024
- Conducted competitor analysis to identify trends and opportunities for brand differentiation on social media.
- Designed and executed targeted social media advertising campaigns, optimizing for reach, engagement, and conversion.
- Managed tracking and reporting of search-related activities to provide analyses to marketing executives.
- Optimized text, graphics or multimedia assets for SEO or display and usability on internet-connected devices.
- Monitored social media trends and leveraged insights to optimize content strategy and improve audience engagement.
- Managed daily content creation and curation for Facebook, Twitter, Instagram, and LinkedIn, aligning with brand voice and marketing goals.
- Identified potential partners or sponsorships to increase visibility and reach on social networks.
- Combined secondary data sources with keyword research to more accurately profile and satisfy user intent.
- Led social media training sessions for staff to enhance their understanding of best practices and brand voice consistency.
- Curated user-generated content for promotional use, ensuring alignment with brand standards and copyright laws.
- Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
- Implemented SEO best practices in social media content to improve visibility and drive website traffic.
- Utilized graphic design software to prepare storyboards and mock-ups.
- Collaborated with influencers and brand partners to expand reach and enhance content diversity.
- Engaged with and responded to online audience through relevant comments.
- Identified appropriate key performance indicators, reporting on key metrics from digital campaigns.
- Assisted in developing paid advertising campaigns across multiple platforms to increase brand awareness and engagement levels.
- Spearheaded creation of blogs and social media content.
- Utilized Twitter and Facebook to promote products, services and content.
- Developed content for blog posts, landing pages and social media platforms to further marketing endeavors.
Social Media Manager
Eastern Oregon University Esports Team
La Grande, Oregon
04.2022 - 04.2023
- Analyzed data to measure the effectiveness of campaigns and adjust strategies accordingly.
- Implemented SEO best practices in social media content to improve visibility and drive website traffic.
- Facilitated consumer relations or relationships between managers and employees or different branch offices.
- Used editing and graphic design tools to create content and visuals for social channels.
- Managed daily content creation and curation for Facebook, Twitter, Instagram, and LinkedIn, aligning with brand voice and marketing goals.
- Coordinated with the marketing team to ensure social media strategies aligned with overall marketing and business objectives.
- Identified target audience and developed optimized communication plans to engage and interest individuals.
- Designed and executed targeted social media advertising campaigns, optimizing for reach, engagement, and conversion.
- Managed the daily operations of all assigned social media accounts.
- Identified potential opportunities for collaborations between the company and other organizations.
- Engaged with the online community, responding to comments and messages to foster a positive brand image.
- Optimized posts for SEO purposes by researching relevant keywords and hashtags.
- Utilized Twitter and Facebook to promote products, services and content.
- Stayed abreast of changes in social media policies, tools, and algorithms to adapt strategies accordingly.
Checker
Albertsons Grocery Store
Baker City, OR
09.2021 - 04.2022
- Stored finished products in labeled cartons and recorded location.
- Resolved customer complaints in a professional manner when needed.
- Utilized standard formulas to prepare measurement tables and conversion charts.
Cashier
McDonald's
Baker City, Oregon
09.2018 - 03.2020
- Answered customers' questions and provided information on store procedures or policies.
- Processed returned merchandise by strictly following store return and exchange procedures.
- Answered customer questions and provided store information.
Education
Bachelor of Arts - Liberal Arts And Sciences
Eastern Oregon University
La Grande, OR06-2023
Bachelor of Arts - Liberal Arts And Sciences
Portland State University
Portland, ORSkills
- Audience identification
- Social content planning
- App marketing
- SEM strategy development
- Social media expert
- Digital marketing
- Platform expertise
- Project management
- Marketing strategy
- Paid advertising
- Brand development
- Email marketing
- Community management
- Web 20 savvy
- Brand awareness
- Video editing
- Cross-platform promotion
- Customer engagement
- Ad campaigns
- Posting schedules
- User generated content
- Audience engagement
- Audience outreach
- Internet marketing
- Visual storytelling
- Lead cultivation
- Client engagement
- Research
- Content curation
- Content development
- Data analytics
- Early adoption
- Hashtag research
- Adobe creative suite proficiency
- Social listening
- Video creation
- Social networking design
- Social media marketing
- Drawer balancing
- Product restocking
- Returns processing
- Inventory restocking
- Promotions and discounts
- Attention to detail
- Records maintenance
- Order taking
- Credit card processing
- Currency counting
- Training and onboarding
- Guest inquiries
- Daily reporting
- Expense tracking
- Work ethic and integrity
- Receipt handling
- Decision making aptitude
- Regulatory compliance
- Cash register systems
- Point-of-sale system operation
- Team collaboration
- Basic math
- Customer relations
- Fraud prevention awareness
- Refund handling
- Time management skills
- Data entry
- ID verification
Timeline
Social Media Coordinator
Portland State University College Of Liberal Arts
10.2023 - 06.2024
Social Media Manager
Eastern Oregon University Esports Team
04.2022 - 04.2023
Checker
Albertsons Grocery Store
09.2021 - 04.2022
Cashier
McDonald's
09.2018 - 03.2020
Bachelor of Arts - Liberal Arts And Sciences
Eastern Oregon University
Bachelor of Arts - Liberal Arts And Sciences
Portland State University