JOEL ANDUJO
LAKE ELSINORE
Summary
High-performing, strategic-thinking professional with 20+ years of experience in industrial and capital equipment sales, account management, and team leadership. Proven record of driving multi-million-dollar growth across West Coast and multi-state territories in packaging, beverage, milling, and related industries. Known for building new business, managing key accounts, negotiating complex equipment solutions, and leading territory expansion with a strong focus on results. Highly skilled at business development, account management, and team leadership with an emphasis on growth. Extremely motivated individual with a strong work ethic. Experienced with leading regional sales teams and driving market growth through strategic planning and client relationship management. Utilizes effective leadership and communication skills to mentor and enhance sales team performance. Track record of achieving significant territory expansion and meeting sales targets. The current objective is to attain a Regional Sales Management position with a leading business organization that will utilize and expand upon successful industry experience.
Overview
2
2
Languages
36
36
years of professional experience
Work History
West Coast Regional Sales Manager
nVenia, A Duravant Company
Wood Dale, IL
12.2024 - Current
- Drive sales for new capital equipment projects in California, Nevada, Arizona, Utah, Idaho, Oregon, Washington, Alaska, and Hawaii.
- Cultivate new clientele as well as managing current customer base, assess needs, scope and negotiate new equipment sales ranging from primary, secondary, and end-of-line packaging and palletizing equipment.
- Sales for fiscal year 2025 resulting in over three million. Projected sales for 2026 are $10M.
Regional Sales Manager
Bratney Companies
Des Moines, IA
01.2022 - 12.2024
- Drive sales of new capital equipment projects in the grain milling and seed packaging industry resulting in over three million in sales for fiscal years 2023 and 2024.
- Cultivate new clientele as well as manage current customer base, assess needs, scope and negotiate new equipment ranging from optical sorting, conveying, processing and complete line integrated packaging solutions.
- Responsible for new projects and system upgrades in Central and Southern California and Yuma, AZ.
Sales Manager
Aweta Americas
Fresno, CA
04.2018 - 01.2022
- Drive sales of new capital equipment projects in the fruit and vegetable packaging industry resulting in over five million in sales for fiscal year 2022.
- Drive sales of new capital equipment projects in the fruit and vegetable packaging industry resulting in over six million in sales for fiscal year 2021.
West Coast Regional Sales Manager
Regina USA, INC.
Oak Creek, WI
02.2014 - 04.2018
- Responsible for tabletop chain and modular plastic belting sales from original equipment manufacturers to large end users in the beverage industry and distributors in California, Nevada, Arizona, Utah, Idaho, Wyoming, Montana, Oregon, and Washington.
- Called on large end users Anheuser Busch, PepsiCo Gatorade division, Miller Coors, Nor-Cal Beverage, Ocean Spray and Coca Cola.
- Met or surpassed sales forecast three million.
Technical Support
McMaster Carr-Supply
Santa Fe Springs, CA
04.2007 - 01.2014
- Provided technical support to inside sales staff and customers. Provided answers and solutions to technical questions related to electrical and mechanical power transmission products.
Western Regional Sales Manager
Nachi America, INC.
Irvine, CA
08.2004 - 03.2007
- Managed high precision ball and roller bearing sales from distributors and original equipment manufacturers in California, Nevada, and Arizona.
- Called on high performance automotive manufacturers: Saleen and Vortech Superchargers.
- Met or surpassed sales forecast two million.
Branch Manager
Kaman Industrial Technologies
Bell, CA
01.1995 - 07.2004
- Responsible for meeting and exceeding branch sales forecasts; managing personnel, reviewing profit and loss statements, product training for new employees and following corporate business plans to meet or surpass all financial obligations.
- Lead a team of twelve, four territory managers, six inside sales staff, and two drivers.
- Worked closely with territory managers, regular joint calls and supported them with product training, provided strategies to help them succeed in meeting their respective sales targets.
- Administered quarterly performance reviews for all staff.
- I personally called on ten national contract accounts and engaged in negotiations to renew these contracts.
- Met or surpassed branch sales forecast of four million.
Professional Account Manager
Acme Bearing & Drives
Burbank, CA
09.1990 - 12.1995
- Responsible for sales territory in Southern California; increased customer base from 30 to 100 accounts, increased sales from 100K to 1.2 million, increased gross profit margin from 22% to 35%.
- In 1995, Kaman Industrial Technologies acquired Acme Bearings & Drives.
Education
Master of Business Administration -
University of Phoenix Southern California
01-2009
Bachelor of Science - Business Administration
University of Phoenix Southern California
01-2005
Skills
- Sales and Marketing
- Team Management
- Client-driven
- Relationship Building
- Persuasive Communication
- Results Oriented
- Fluent in Spanish
- P&L Management
- Quota and Territory Management
- 15 Direct Reports
Industry Related Training
Managing For Excellence Branch Managers, Professional Selling Skills, SKF, Torrington/Fafnir, Timken, TB Woods, Dodge/Reliance, Scandura, Asco, IDM, ABB, Siemens, Nachi, Regina Chain and Aweta turn-key solutions for sorting and packing equipment.
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
West Coast Regional Sales Manager
nVenia, A Duravant Company
12.2024 - Current
Regional Sales Manager
Bratney Companies
01.2022 - 12.2024
Sales Manager
Aweta Americas
04.2018 - 01.2022
West Coast Regional Sales Manager
Regina USA, INC.
02.2014 - 04.2018
Technical Support
McMaster Carr-Supply
04.2007 - 01.2014
Western Regional Sales Manager
Nachi America, INC.
08.2004 - 03.2007
Branch Manager
Kaman Industrial Technologies
01.1995 - 07.2004
Professional Account Manager
Acme Bearing & Drives
09.1990 - 12.1995
Bachelor of Science - Business Administration
University of Phoenix Southern California
Master of Business Administration -
University of Phoenix Southern California