Jon D. Kelly
Carrollton,GA
Summary
Senior sales leader with progression from National Sales Manager to Senior Vice President of Sales, driving revenue growth from $8.5M to $30M. Leads direct reports, independent reps, and multi-channel sales while consistently meeting budgets and supporting trade shows, member co-ops, and sales promotion programs.
Overview
2026
2026
years of professional experience
Work History
Senior Vice President of Sales
BoMetals, Inc.
Carrollton, GA
01.2014 - 01.2026
- Drove sales growth from $8.5 million to $30 million
- Achieved and exceeded sales budgets consistently
- Progressed from National Sales Manager to Vice President of Sales to Senior VP Sales
- Managed sales budget, facilitating market participation in trade shows and member co-ops
- 8 direct reports, 22 independent sales reps
- Managed all sales promotion literature
- Oversaw operations for concrete accessories manufacturing
Regional Sales Manager
MARJAM Supply
Birmingham, AL
01.2013 - 01.2014
- Manage sales for 10 locations/22 outside sales persons
- Developed customer profiles to identify target market segments, optimizing product mix and credit strategies for better targeting
- Organized and mentored a sales force in time management and communication skills to enhance overall performance
- Ride-a-long with salespersons to effect best sales practices and tendency development
- Budgeting, planning for efficiency goal attainment, implementation of plans and review for results
- Inventory management including stock levels, source and vendor selection
- Created operations framework to streamline delivery processes and enhance customer satisfaction across service, order entry, and delivery functions
- Commercial and residential contractor supply company
Regional Sales Manager
MARCO Supply
Atlanta, GA
01.2007 - 01.2012
- Management of 7 locations, 50+ reports, $20mm sales volume
- Directed sales efforts to sustain profitability and manage expenses amidst economic downturn
- Managed industrial and commercial contractor supply operations focused on aggressive selling strategies
- Developed strategies for sales team with key vendors
- Compiled sales quotas and expense budgets to align team performance with financial goals
- Scouted, secured real estate, staffed and managed 2 expansion locations
- Formulated profile for hiring and managing outside sales personnel to enhance team effectiveness
Director Sales and Marketing
CRI, Computer Resources Inc
Pelham, AL
- Achieved sales growth of 250% through targeted marketing strategies.
- Built sales team focused on US and global markets
- Created marketing materials showcasing unique sales offerings
- Provided software, hardware, and services to the two-way communications industry
National Sales & Marketing Manager
Maximum Recycling Equipment
Huntsville, AL
- Developed and produced waste recycling equipment to meet client specifications
National Sales & Marketing Manager
Suhner Manufacturing
Atlanta, GA
- Manufactured industrial electric and pneumatic tools for a Swiss-based company.
National Sales Manager
ToolPro, Inc.
Atlanta, GA
- Delivered professional trades tools to contractors in the building and construction industry.
Sales Manager
Homelite Division of Textron
Charlotte, NC
- Fortune 1000 manufacturer of lawn, garden and construction power equipment
Education
Sales & Marketing, Business Admin
The University of Alabama
Tuscaloosa, AlabamaSkills
- Sales Vision and Planning, Branding and Messaging, Competitive Positioning, Staffing and Training, Campaign Execution, Cost Reducer, Product development, Customer relationships, Strategist, Compensation Plan Development, Sales Plan Development, Forecasting/Initiatives, Goal Setting and Consensus Building, Growth Catalyst, Leader, Facilitator, Margin Improvement, Market Development, Communications, P&L, Vendor Partnering, Trade Show Admin
- Sales forecasting
- Budget management
- Revenue planning
Personal Information
Title: Senior Vice President Sales, National Sales Manager
Accomplishments
- Oversaw and managed 350% sales growth
- Supervised and managed sales growth of more than 105% and 66% for specific branches
- Managed the opening of 2 branch locations as expansions in new markets during economic downturn.
- Implemented margin protection program that resulted in the margin growth of 3% during economic downturn.
- Structured sales team for growth of 128% and expanded reach to International markets.
ADDITIONAL TRAINING
- Sandler Sales Institute
- Dale Carnegie
- Franklin Covey
- CRM: Salesforce, ACT
Timeline
Senior Vice President of Sales
BoMetals, Inc.
01.2014 - 01.2026
Regional Sales Manager
MARJAM Supply
01.2013 - 01.2014
Regional Sales Manager
MARCO Supply
01.2007 - 01.2012
Director Sales and Marketing
CRI, Computer Resources Inc
National Sales & Marketing Manager
Maximum Recycling Equipment
National Sales & Marketing Manager
Suhner Manufacturing
National Sales Manager
ToolPro, Inc.
Sales Manager
Homelite Division of Textron
Sales & Marketing, Business Admin
The University of Alabama