Joshua Dela Rama

• Provide physical and emotional support to adults with autism, down syndrome, and other special needs, helping clients work toward their personal, social, and life-skills goals
• Use patience, empathy, active listening, and clear communication to build trust and maintain positive relationships with clients
• Apply strong emotional regulation and adaptability when responding to challenging or unexpected situations in a calm and supportive manner
• Collaborate with team members and adapt daily activities to meet individual client needs; regularly update supervisor on progress of clients in attaining their goals

• The flexible hours enabled me to spend time with my father and mother at the hospital during the day and work late at night
• Assisted riders with special needs or accessibility requirements, ensuring their comfort throughout the journey
• Maintained excellent ratings from passengers by consistently delivering friendly service and timely pickups
• Built rapport with passengers through engaging conversations, fostering a sense of trust and reliability in service delivery

• Built relationships with customers and internal teams to promote long-term business growth
• Worked with sales team to collaboratively reach targets, consistently meeting or exceeding client goals
• Coordinated with internal teams to facilitate prompt delivery of client projects
• Developed and implemented strategies to increase client retention

• Managed the paid social and display efforts for the industries of Retail, Cross Border, SOHO, and Restaurants to ensure each segment not just matched but exceeded YoY performance in lead generation
• Presented results and learnings in our monthly/bimonthly meetings per client (industry head)
• Proactively recommended targeting optimizations, budget reallocation among top-performing channels, and requested creative refreshes if performance ever stagnated
• Designed and implemented paid digital strategies to align with Avalara's business goals of acquiring more customers

(Department eliminated)

• Primary contact for Havas Media account, ensuring their paid social clients had a positive experience with Sprinklr platform
• Assisted Havas clients in campaign planning/strategizing, building, execution, optimizing, and reporting
• Drove weekly meetings with each team to discuss results from campaigns, walk through details of upcoming launches, and recommendations to apply platform's AI capabilities
• More than doubled number of accounts we managed for Havas in under three months, a result of positive experience with platform and services my team provided
• Led onboarding sessions for every new account my team managed, hosted training sessions to review platform basics and deepdives into Sprinklr's advertising tools

(Promoted to Senior Analyst)

• Account lead for the McKinsey & Company account, handling the Publishing sector's paid social efforts in addition to assisting other teams/sectors
• Directly managed $1M+ in monthly paid media spend across Meta, LinkedIn, and Twitter
• Led weekly meetings with both Director of Digital Communications and Head of Paid Social to review performance of active campaigns, learnings and optimization recommendations, as well as details of upcoming launches in pipeline
• Delivered comprehensive campaign performance reports detailing targeting and creative insights, KPI analysis against benchmarks
• Spearheaded McKinsey's cross-channel and global “Always-On” campaigns, client's largest initiative with $100K monthly budget; improved overall efficiency (reduced CPC by 50%) while reaching higher quality users (CTR improved by 50%) through regular targeting and creative optimization and closely monitoring performance
• Collaborated internally to revamp current pipeline process, implementing a buddy QA system for new campaign builds to minimize errors and ensure timely deliveries

• Discussed with business owners to discover their pain points and recognize their market positioning, after which created tailored marketing plans (organic and paid) that will best help reach their company goals
• Flourished expertise on organic and paid social advertising and Google Ads

• Promoted a positive work environment through open communication and constructive feedback
• Tracked receipts, employee hours, and inventory movements to minimize waste and optimize stock levels
• Achieved consistent customer satisfaction by addressing concerns promptly and professionally accomplished via active listening