Josie Huelskamp
Rochester,MN
Summary
Results-driven marketing leader building communications strategies to increase market share and be on the fore-front of industry standards. Focused, performance-minded manager with proven skills in project management, communication, organizational strategy, media relations and campaign optimization. Ready to offer 5 years of experience to new role dedicated to achieving exceptional results on tight timetables.
Overview
5
5
years of professional experience
Work History
Marketing and Communications Manager
Elevate Management Company
Eden Prairie, MN
12.2022 - Current
- Recommended policy changes to improve marketing & communication tactics and strategies.
- Produced professional, fresh and engaging copy with consistent brand messaging.
- Built media relationships to deliver press releases, digital advertisements, and columns.
- Delivered strategy updates to upper-level management.
- Collected and analyzed market research data to improve communication strategies.
- Created crisis management guide to improve brand image.
- Met deadlines consistently with high-quality work in line with expectations and objectives.
- Administered development and design of marketing communications materials through internal teams and external management.
- Defined and utilized data-driven approach to measuring impact of marketing programs.
- Produced professional, fresh and engaging copy with consistent brand messaging.
- Planned advertising campaigns for online, print and social media.
- Assessed projects against budgets and timelines, keeping team and assignments on task.
Marketing Coordinator
White Pebble Spa Co.
Stewartville, MN
05.2020 - 11.2022
- Developed social media marketing strategies to help brand company and increase sales.
- Managed creation of marketing materials, collateral and sales support tools.
- Developed and supervised marketing campaigns and events to maximize income and achieve audience targets.
- Tracked, analyzed and reported on campaign success data.
- Planned advertising campaigns for online, print and other mediums.
- Delivered marketing strategy updates.
- Developed brand marketing plan strategies to increase brand awareness.
- Assisted with communication strategies and implemented tactics to support business objectives.
- Delivered administrative support services to improve marketing efforts.
- Wrote, proofed and edited content in accordance with established brand guidelines.
- Proposed internal and external ideas and initiatives to help promote general awareness of company brand.
Education
Bachelor of Science - Public Relations, Advertising, And Applied Communication
05.2021
Skills
- Strategic Marketing
- Market Research Analysis
- Product Development Budgeting
- Market Trends Analysis
- Communications Strategy
- Brand Management
- Marketing Collateral Development
- Web Development
- Communications Leadership
- Critical Thinking
- Team Management
- Friendly, Positive Attitude
- Planning & Organizing
Timeline
Marketing and Communications Manager - Elevate Management Company
12.2022 - Current
Marketing Coordinator - White Pebble Spa Co.
05.2020 - 11.2022
University of Wisconsin - Eau Claire - Bachelor of Science, Public Relations, Advertising, And Applied Communication
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