Joyce Raposo
San Antonio,TX
Summary
Results-driven Business Development Manager with years of experience driving revenue growth in competitive healthcare markets. Expert in leveraging data-driven strategies to optimize territory planning and deepen partnerships within the specialty fields of orthopedics, neurosurgery, oncology and pain management. Skilled at engaging presentations aimed at keeping physicians and community members informed of key initiatives. Bringing several years of proven success in building community partnerships and a proven track record of turning around underperforming accounts. Launching initiatives that deliver double-digit revenue increases, while always maintaining focus on patient satisfaction.
Overview
3
3
years of post-secondary education
23
23
years of professional experience
Work History
Community Liaison
Longhorn Imaging Center
San Antonio, USA
06.2024 - Current
- Increased monthly MRI referrals by 55%, growing from 170 referrals in January 2025 to 263 referrals by June 2026.
- Built strategic partnerships across physician practices, healthcare organizations, employers, and community stakeholders throughout the San Antonio market.
- Maintained key physician relationships through proactive communication, effective service recovery, and targeted problem resolution.
- Collaborated with executive leadership to pinpoint market opportunities and enhance business development initiatives.
- Utilized highly specialized imaging procedures to assist oncologists and neurologists with diagnosis pathways.
Business Development Manager
Select Physical Therapy
02.2022 - 06.2024
- Increased women’s health services by 34% through targeted physician and hospital marketing campaigns and brought awareness to specialty programs including lymphedema and pelvic floor therapy.
- Worked collaboratively with specialty services (Texas Oncology, Mays Cancer Center, Breast Cancer Awareness and Hello Perky) to align full-service care of women’s patient needs. ·
- Led the launch of The Rim and New Braunfels outpatient clinics by developing and executing a comprehensive market-entry strategy.
- Coordinated partnerships with Chamber of Commerce, engaged physicians and executives, and managed community outreach and grand opening logistics to enhance brand visibility.
- Facilitated highest-attended grand opening event in the region, significantly boosting community interest and awareness.
- Collaborated with breast surgeons, oncologists, OB/GYNs, and rehabilitation specialists to expand women's health services, including pelvic floor therapy, lymphedema treatment, and post-surgical rehabilitation.
Sales & Marketing Director
Premier Pharmacy
01.2021 - 02.2022
- Directed sales and marketing initiatives that expanded referral relationships and created significant business opportunities.
- Re-branded sales and marketing department, enhancing sales and customer loyalty through strategic initiatives.
- Collaborated with leadership to strengthen market presence and improve customer engagement strategies.
Marketing Director
Arthritis Clinic of Central Texas
03.2017 - 04.2020
- Increased referrals and clinic revenue by 25% through targeted physician outreach and community engagement.
- Led brand positioning efforts to establish clinic as a trusted arthritis care provider.
- Developed marketing strategies that strengthened referral relationships, patient outreach and increased brand awareness.
- Managed digital marketing campaigns across social media.
Sales & Marketing Account Manager
Sendero Imaging & Treatment Center
08.2007 - 07.2016
- Managed a high-value portfolio of 224 physician accounts generating approximately $900,000 in monthly revenue (c. 2016).
- Secured two radiology over-read accounts and expanded them into comprehensive imaging partnerships with significant financial growth.
- Converted challenging physician prospects into loyal long-term referral partners through persistence, trust-building, and exceptional service.
- Increased MRI and CT utilization by 33%.
- Retained high-value accounts by resolving service issues and maintaining physician confidence.
Sales Account Manager / Physician Liaison
Warm Springs Rehabilitation System
03.2003 - 07.2007
- Developed partnerships with physicians, acute care hospitals and LTAC units resulting in 25-30% increased inpatient rehabilitation referrals annually.
- Facilitated, planned and promoted continuing education seminars for physicians on specialty programs for annual credits.
- Participated in Case Managers Society and other networking events to meet with key decision makers, enhancing hospital referral opportunities.
Education
Bachelor of Arts - Communication (Journalism)
Texas A&M University–San Antonio
San Antonio, TX 09.2016 - 05.2019
Skills
- Sales Leadership
- Account Retention
- Market Expansion
- CRM Management (Microsoft Dynamics & Insightly)
- Strategic Planning
- Cross-Functional Leadership
- Community outreach
- Event coordination
- Public speaking
- Project management
- Staff management
- Brand development
- Marketing strategy
- Market and competitive analysis
- Consultative and relationship selling
- Sales presentations
- New business development
- KPI tracking
- B to B sales
- Sales coaching
Professional Highlights
Title: Business Development Executive | Sales Manager | Strategic Partnerships
Honors and Activities
- San Antonio Liaison League
- Schertz Chamber of Commerce
- Society of Professional Journalists (former member)
- Lambda Pi Eta Honor Society
- San Antonio Case Managers Society (former member)
Personal Information
Title: Business Development Executive | Sales Manager | Strategic Partnerships
Timeline
Community Liaison
Longhorn Imaging Center
06.2024 - Current
Business Development Manager
Select Physical Therapy
02.2022 - 06.2024
Sales & Marketing Director
Premier Pharmacy
01.2021 - 02.2022
Marketing Director
Arthritis Clinic of Central Texas
03.2017 - 04.2020
Bachelor of Arts - Communication (Journalism)
Texas A&M University–San Antonio
09.2016 - 05.2019
Sales & Marketing Account Manager
Sendero Imaging & Treatment Center
08.2007 - 07.2016
Sales Account Manager / Physician Liaison
Warm Springs Rehabilitation System
03.2003 - 07.2007