Julian Alvarado
Senior Sales Manager
El Paso,TX
Summary
Experienced sales and operations leader with a strong track record in team development, problem solving, and aligning store performance with corporate goals. Skilled in building trust with clients, coaching teams to meet high standards, and navigating challenges with a practical, people-focused approach. Known for clear communication, adaptability, and delivering consistent results in fast-paced environments.
Overview
9
9
years of professional experience
4
4
years of post-secondary education
4
4
Certificates
2
2
Languages
Work History
Sales Manager
Stanton Optical
El Paso, TX
08.2022 - Current
- Serve as the primary liaison between corporate leadership and store operations, translating high-level directives into actionable strategies tailored to local needs.
- Lead, coach, and align a multidisciplinary team to meet performance standards while adapting quickly to shifting goals and client demands.
- Identify operational bottlenecks and implement creative, data-informed solutions that improve workflow, client experience, and team productivity.
- Manage cross-functional communication, ensuring consistency in policy execution, training rollouts, and sales initiatives from top to floor.
- Resolve high-level client concerns and internal challenges with decisiveness, balancing business outcomes with long-term relationship-building.
- Key contributor to the store’s consistent placement in the top 5 nationwide over the past 3 years by cultivating a solution-oriented, accountable, and high-performing culture.
Assistant Sales Manager
Stanton Optical
El Paso, Tx
06.2021 - 08.2022
- Supported daily store operations, including floor management, inventory control, and team supervision.
- Coached and trained new consultants on sales strategy, insurance processing, and customer experience standards.
- Helped lead the team in consistently meeting or exceeding sales goals through effective communication and real-time coaching.
- Acted as point of contact in the manager’s absence, ensuring smooth operations and quick resolution of client issues.
- Analyzed sales metrics and product performance to identify opportunities for upselling and service improvement.
- Developed strong client relationships for repeat business and increased referrals.
Sales Consultant
Stanton Optical
El Paso, TX
12.2020 - 06.2021
- Guided patients through frame and lens selection, emphasizing visual styling and personalized product recommendations.
- Handled insurance verification and billing (VSP, EyeMed, Medicaid), ensuring clarity and transparency in coverage.
- Educated clients on lens treatments and upgrades, helping drive high-ticket sales through confident, value-focused conversations.
- Maintained a polished, client-first experience throughout the sales process, from consultation to final pickup.
- Exceeded weekly and monthly sales targets through product expertise, adaptability, and relationship-driven service.
Sales Manager
Verlander Enterprices
El Paso, TX
03.2016 - 12.2020
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Drove regional sales growth, implementing innovative marketing strategies and cultivating key partnerships.
- Exceeded sales targets consistently, through strategic planning and execution of targeted sales initiatives.
- Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
- Communicated product quality and market comparisons by creating sales presentations.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
Education
Bachelor of Arts - Economics
The University of Texas At El Paso
El Paso, TX 08.2016 - 06.2020
Skills
Product and service knowledge
Certification
CSP - Certified Sales Professional
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Whether you think you can or whether you think you can’t, you’re right!
Henry Ford
Languages
English
Bilingual or Proficient (C2)
Spanish
Bilingual or Proficient (C2)
Work Preference
Work Type
Full TimeContract WorkWork Location
On-SiteRemoteHybridImportant To Me
Career advancementPersonal development programs401k matchStock Options / Equity / Profit SharingTimeline
Sales Manager
Stanton Optical
08.2022 - Current
Sales Driven Presentation Course Certification
03-2022
Leadership and Interpersonal Development Certification
08-2021
Persuasive Communication Training Certification
06-2021
Assistant Sales Manager
Stanton Optical
06.2021 - 08.2022
Sales Consultant
Stanton Optical
12.2020 - 06.2021
CSP - Certified Sales Professional
01-2020
Bachelor of Arts - Economics
The University of Texas At El Paso
08.2016 - 06.2020
Sales Manager
Verlander Enterprices
03.2016 - 12.2020
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