JULIE A. FINLEY
Brentwood,CA
Summary
Experienced and results-driven Store Manager with over 18 years of expertise in retail leadership, operations, and merchandising across big box and specialty environments. Proven track record of driving sales, developing high-performing teams, and executing company initiatives. Strong background in customer service, visual merchandising, and operational efficiency. Also an accomplished beauty professional with 3+ years of experience running a beauty suite, offering licensed esthetic services and certified cosmetic procedures.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Store Manager
Dollar Tree
Pittsburg, CA
01.2025 - Current
- Manage all daily operations of a high-volume retail store with a focus on productivity and shrink reduction.
- Lead, train, and motivate a team of associates to meet sales and operational goals.
- Ensure compliance with corporate directives including merchandising standards, scheduling, and loss prevention.
- Conduct regular audits of inventory, cash handling, and safety procedures.
- Develop store plans and execute seasonal and promotional floor sets.
Store Manager
Five Below
Antioch, CA
02.2024 - 01.2025
- Directed store opening and closing procedures, ensuring all policies and procedures were followed.
- Maintained merchandising and visual presentation standards aligned with company guidelines.
- Oversaw employee onboarding, coaching, and progressive discipline.
- Analyzed sales reports to plan labor and increase productivity.
- Collaborated with district leaders on promotions and special events.
Store Manager
Rue21
Fairfield, CA
12.2022 - 01.2024
- Managed hiring, scheduling, and training for all store associates.
- Delivered a customer-first environment through role modeling and team coaching.
- Handled all cash management functions, daily deposits, and safe counts.
- Implemented inventory control processes to reduce shrink and meet audit standards.
- Led visual execution of new floor sets, markdowns, and product placement.
Store Manager
Dollar Tree
Vacaville, CA
10.2019 - 08.2022
- Oversaw full store operations, achieving top rankings in district performance.
- Recruited and developed a dependable team capable of independently running shifts.
- Ensured store-level compliance in safety, loss prevention, and labor controls.
- Managed freight flow and recovery during high-volume seasons.
- Acted as mentor and training support for new store managers in the region.
Store Manager
dd’s Discounts
Fairfield, CA
09.2018 - 10.2019
- Delivered results in a fast-paced environment focused on value and customer satisfaction.
- Controlled labor spend and increased payroll efficiency through strategic scheduling.
- Managed backroom organization, inventory accuracy, and fixture setups.
- Partnered with LP and HR to resolve personnel and safety issues.
- Engaged in community outreach to increase foot traffic and store visibility.
Store Manager
Styles For Less
Vallejo, CA
02.2015 - 08.2018
- Oversaw hiring, onboarding, and development of retail associates and keyholders.
- Monitored KPIs including conversion, UPT, and AUR to drive performance.
- Achieved store sales goals through team motivation and customer engagement.
- Balanced visual merchandising with operational responsibilities.
- Developed strong internal bench for promotion to management roles.
Store Manager
Rainbow
Vallejo, CA
06.2012 - 01.2015
- Led a diverse team to consistently meet and exceed daily sales and service goals.
- Maintained store visuals, signage, and stockroom standards.
- Trained associates on suggestive selling and upselling techniques.
- Conducted performance reviews, corrective actions, and staff recognition.
- Managed daily operations, including opening/closing, cash handling, and reporting.
Merchandise Manager
Dollar Tree
Santa Rosa, CA
07.2010 - 05.2012
- Executed weekly and seasonal planograms across all departments.
- Unloaded and organized freight while maintaining safety standards.
- Collaborated with store leadership to maintain stock levels and signage accuracy.
- Supported customer service and sales floor coverage during peak hours.
- Worked cross-functionally with store and district leaders to meet visual expectations.
Education
Associate of Science - Business Management
Skills
- Store Operations Management
- Visual Merchandising & Floor Sets
- Inventory Control & Shrink Reduction
- Team Training & Development
- Customer Service Excellence
- P&L & Budget Management
- Scheduling & Payroll Oversight
- Beauty Services & Cosmetic Tattooing
- Business Development & Suite Ownership
- Customer service
- Problem-solving
- Customer relations
- Multitasking and organization
- Store operations
- Customer service management
- Training and mentoring
- Store opening and closing
- Team leadership
- Outstanding communication skills
- Inventory management
- POS systems
- Operations management
Certification
- Licensed Esthetician – State of California
- Certified Makeup Professional
- Certified Permanent Cosmetic Tattoo Practitioner
- Certified Paramedical Tattoo Practitioner
Beauty Industry Experience
Owner & Operator, Beauty Suite, Self-Employed, 3+ Years, Provided esthetic services, makeup application, and permanent cosmetic procedures., Managed client scheduling, supplies, and marketing for independent business success.
Timeline
Store Manager
Dollar Tree
01.2025 - Current
Store Manager
Five Below
02.2024 - 01.2025
Store Manager
Rue21
12.2022 - 01.2024
Store Manager
Dollar Tree
10.2019 - 08.2022
Store Manager
dd’s Discounts
09.2018 - 10.2019
Store Manager
Styles For Less
02.2015 - 08.2018
Store Manager
Rainbow
06.2012 - 01.2015
Merchandise Manager
Dollar Tree
07.2010 - 05.2012