Julio Rodriguez
Miami
Summary
Dynamic Service Director with a proven track record at West Kendall Toyota, excelling in team leadership and operations management. Achieved significant growth in Effective Labor Rate and Hrs./RO while fostering a customer-centric culture. Skilled in training and mentoring, driving gross profit growth through strategic goal setting and performance monitoring.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Service Director
West Kendall Toyota
Miami, FL
02.2026 - Current
- Manage daily service operations to ensure customer satisfaction and efficient workflow.
- Changed the culture at the store to a more Customer Pay focused approach.
- Have grown Effective Labor Rate and Hrs./RO over previous years.
- Assist in developing service promotions that enhanced customer engagement and retention.
- Set goals and expectations for the Service Advisors and Technicians.
- Review performance of the Service Advisor team individually by conducting one to one meetings.
Service Director
HGreg Nissan of Kendall
Miami, FL
04.2024 - 01.2026
- Overhauled what was an under producing department by adding new Service Advisors and Technicians.
- Established Customer Pay sales as the focus of the department along with great customer service.
- Set and monitored goals and performance of both Service Advisors and Technicians.
- Consistently reached and exceeded Nissan's high customer satisfaction survey standards.
- Ensured the store improved every month on previous year's performance.
Service Director
South Motors Infiniti/BMW
Miami, FL
01.2020 - 04.2024
- Set goals for the service departments and ensured they were accomplished, first while at Infiniti and then when I was promoted to the BMW store.
- Increased Effective Labor Rate and Hrs./RO at both locations, making them the highest of those brands within the group.
- Achieved the highest CSI score in the nation on multiple occasions on the Infiniti side.
- Corrected warranty issues at the BMW store which resulted in the healthiest warranty scores within the group.
Service Director
Brickell Buick GMC and Mazda
Miami, FL
10.2018 - 01.2020
- Set specific Customer Pay sales objectives for the Service Advisor group.
- Strengthened the Technician team by hiring and training high performing technicians.
- Ensured CSI standards were met and exceeded by monitoring customer feedback and continuous training.
- Corrected Warranty deficiencies through training and daily monitoring of processes.
Service Director
Autonation Nissan of Kendall
Miami, FL
05.2011 - 04.2018
- Established goals for the department and ensured each team member performed up to standards.
- Maintained the CSI scores well above the requirements of the manufacturer.
- Built a strong team of Service Advisors and added very productive technicians to the existing team.
- Achieved month over month and year over year growth by adjusting department goals.
- Achieved Effective Labor Rate and Hrs./RO growth by training and monitoring the Service Advisor team.
Education
Associate of Science - Radiologic Technician
Florida National University
Miami, FL03-2009
No Degree - Business Administration
Miami Dade College
Miami, FL08-1994
High School Diploma -
Miami Springs Senior High School
Miami, FL06-1990
Skills
- Team leadership
- Training and mentoring
- Operations management
- Gross Profit growth and Expense reduction
Accomplishments
I am proud to have been able to grow both Gross Profit and Customer Pay labor at every store I have managed.
I have built great teams of Service Advisors and Technicians while having them work in unison.
During my career I have been able to mentor and help many employees with their personal growth.
Certification
I currently have multiple ASE certifications as Technician which help in being able to relate and even offer coaching in the repair shop.
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Service Director
West Kendall Toyota
02.2026 - Current
Service Director
HGreg Nissan of Kendall
04.2024 - 01.2026
Service Director
South Motors Infiniti/BMW
01.2020 - 04.2024
Service Director
Brickell Buick GMC and Mazda
10.2018 - 01.2020
Service Director
Autonation Nissan of Kendall
05.2011 - 04.2018
Associate of Science - Radiologic Technician
Florida National University
No Degree - Business Administration
Miami Dade College
High School Diploma -
Miami Springs Senior High School