Summary
Overview
Work History
Education
Certification
References
Timeline
Generic

Justin Borden

Nashville,TN

Summary

Energetic and confident leader with a relentless drive to elevate every team and operation I’m part of. I thrive on helping individuals overcome obstacles and achieve lasting results through strategic leadership, accountability, and a service-first mindset. Known for building strong culture, inspiring high-performing teams, and delivering measurable, sustainable growth.

Overview

10
10
years of professional experience
1
1
Certification

Work History

General Manager

Iron Tribe Fitness
Nashville, TN
12.2021 - Current
  • Lead all day-to-day operations, including staffing, budgeting, member experience, and direct-to-consumer sales efforts for a 3,000 sq. ft. boutique fitness facility
  • Manage and mentor a team of 4–6 coaches while independently overseeing all new member sales and onboarding
  • Increased overall revenue by 38% within two years through strategic member acquisition and retention initiatives
  • Implemented systems for lead tracking, coach development, and accountability check-ins
  • Oversaw delivery of customized training programs and nutrition guidance for 150+ active members

Fitness Manager

Palm Beach Sports Club
Jupiter, FL
03.2021 - 12.2021
  • Directed fitness operations for a high-volume commercial club with 1,000+ members
  • Achieved 62% increase in monthly fitness revenue within first 120 days
  • Recruited, trained, and developed 8+ personal trainers to meet service and sales KPIs

Performance Coach / Sales

Iron Tribe Fitness
Nashville, TN
08.2019 - 03.2021
  • Led high-energy small group sessions combining Olympic lifting, conditioning, and mobility
  • Closed 150+ memberships from challenge-driven lead funnels and direct consults
  • Built and executed a Functional Movement Screening (FMS) protocol for all new members

Director of Small Group Training

HealthQuest Fitness Center
Flemington, NJ
11.2016 - 08.2019
  • Directed a high-performing department of 12–15 coaches across 8–10 unique small group training formats
  • Spearheaded promotional events and community outreach to drive awareness and engagement
  • Achieved 42% YTD sales growth in first 3 months by refining programming and strengthening coach performance

Professional Assistant

Rutgers University / Jacksonville University
08.2015 - 11.2016
  • Supported football, basketball, and Olympic sports through individualized training prep

Education

Bachelor of Science - Health And Exercise Science

Rowan University
Glassboro, NJ

Certification

  • Certified Strength & Conditioning Specialist (CSCS) - NSCA
  • Strength & Conditioning Coach Certified - CSCCa
  • Functional Movement Screen Level 1 (FMS)
  • Precision Nutrition Level 1
  • First Aid / CPR / AED - Red Cross

References

References available upon request.

Timeline

General Manager

Iron Tribe Fitness
12.2021 - Current

Fitness Manager

Palm Beach Sports Club
03.2021 - 12.2021

Performance Coach / Sales

Iron Tribe Fitness
08.2019 - 03.2021

Director of Small Group Training

HealthQuest Fitness Center
11.2016 - 08.2019

Professional Assistant

Rutgers University / Jacksonville University
08.2015 - 11.2016

Bachelor of Science - Health And Exercise Science

Rowan University

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Justin Borden