Justin Cervoni
Largo
Summary
Results-driven sales leader with a track record of exceeding revenue targets, including $300K+ in personal sales and a #1 ranking out of 85 locations district-wide. Combines a Bachelor of Science in Health Science with proven consultative selling, team leadership, and client relationship management skills built in a competitive, metrics driven environment. Seeking to bring a disciplined, results-oriented sales approach to a pharmaceutical sales role.
Overview
1
1
Certification
4
4
years of professional experience
Work History
Personal Training Manager
Crunch Fitness
10.2024 - Current
- Owned profit and loss for a $2.4M annual revenue business unit, leading a 30-person team to consistently exceed sales and performance targets.
- Recruited, hired, and developed a high-performing sales team through structured interviews, role-play training, and ongoing performance management, improving capability and retention.
- Turned around two underperforming business locations, transforming them into top-performing, self-sufficient units through strategic leadership and operational execution.
- Recognized as District MVP and Manager of the Month for consistently top-ranked team performance and leadership impact
- Built a high-accountability team culture that combined performance coaching with individual development, driving both retention and results.
- Implemented sales enablement strategies and consultative coaching, increasing client retention and upsell revenue.
Assistant Personal Training Manager
Crunch Fitness
02.2023 - 10.2024
- Directed weekend sales performance for a $2.4M annual revenue operation, consistently ranking #1 of 85 locations district-wide.
- Led, coached, and mentored a team of sales representatives, driving quota attainment through pipeline development, consultative selling, and client relationship management.
- Implemented sales enablement strategies, role-play training, shadowing, and skill practice. This improved close rates and increased client retention as well as recurring revenue.
Personal Trainer
Crunch Fitness
03.2022 - 02.2023
- Generated $200K+ in individual sales within one year, consistently exceeding revenue targets and ranking among top performers company-wide.
- Designed customized, needs-based solutions for a client base of 100+ individuals, translating client goals into measurable, tracked outcomes.
- Built long-term client relationships through a consultative approach, driving retention, referrals, and sustained revenue growth.
Education
Bachelor of Science - Health Science
University of South Florida
Tampa, FL07-2025
Associate of Arts - Business
St.Petersburg College
Seminole08-2023
Skills
- Consultative Selling & Client Relationships
- Revenue Generation & Quota Attainment
- Territory & Account Management
- Client Retention & Upselling
- Team Leadership & Coaching
- Change & Turnaround Management
- Health & Life Sciences Foundation
Accomplishments
- 18x Employee/Manager of the Month honoree across individual and leadership roles.
- District MVP, recognized as top performer district-wide.
- Promoted multiple team members into leadership roles through structured development.
Certification
- NCEP Personal Training Certification
- NASM Corrective Exercise Certification
- NIMBL Percussion Therapy Cerfitication
Timeline
Personal Training Manager
Crunch Fitness
10.2024 - Current
Assistant Personal Training Manager
Crunch Fitness
02.2023 - 10.2024
Personal Trainer
Crunch Fitness
03.2022 - 02.2023
Associate of Arts - Business
St.Petersburg College
Bachelor of Science - Health Science
University of South Florida