Justin L. McIlwee
Broadway,VA
Summary
Professional with robust background in directing and managing large-scale operations, consistently driving success through strategic planning and execution. Adept at implementing innovative solutions that enhance productivity and operational effectiveness. Known for fostering teamwork and adapting to evolving business needs, ensuring alignment with organizational goals.
Overview
11
11
years of professional experience
Work History
Director of Athletic Communication and Advertising
Eastern Mennonite University
Harrisonburg, VA
09.2021 - Current
- Serves as the primary communications contact and oversees game day statistical operations for all 16 NCAA Varsity Teams, as well as Women's Triathlon and Men's & Women's Disc Golf
- Promotes teams and student-athletes through written content, including press releases, game recaps, game programs, media guides and feature stories.
- Ensures the department is versed and innovative in all media relations areas, including, but not limited to: press box management (hiring of public address announcers, photographers, broadcasters, scoreboard/clock/shot clock operators), in-game statistics, coordinating video web streaming, and social media engagement
- Creates programs, gameday/final score, and other graphics for social media and website
- Supports the promotion of games, special events (e.g., conference championships, EMU Hall of Honor, EMU End-of-Year Award Ceremony), and national initiatives (e.g., NCAA Division III Week, National Girls and Women in Sport Day, Diversity and Inclusion Week, National Student-Athlete Day)
- Leads and manages sport-specific content updates on the athletics website and official social media platforms
- Trains, manages, and handles scheduling for student workers
- Develops strategic initiatives to enhance student engagement and retention across diverse programs
- Collaborates with faculty to implement innovative curriculum changes, improving educational outcomes
- Leads cross-functional teams in executing operational plans aligned with university goals and objectives.
- Oversee budget management, ensuring effective allocation of resources for academic departments.
- Fosters partnerships with community stakeholders to expand outreach and support services for students.
Sports Information Director
Hollins University
Roanoke, VA
08.2019 - Current
- Oversaw live streaming of home athletic events; create video highlights of athletics events and coordinate video feature stories including season previews and student/coach interviews.
- Coordinated the department’s main social media sites (Facebook, Twitter and Instagram) while also working with all 10 sports to bolster individual social media accounts.
- Coordinated as part of a committee to create a social media best practices guide for use among the athletics department.
- Collaborate with the university’s marketing department on athletic-related media relations, news stories and events.
- Compiled in-game statistics for athletic programs on StatCrew, Presto Sports and NCAA Live Stats software.
- Created graphics for use on main athletics social media as well as individual sports social media accounts.
- Maintained the department’s SIDEARM site, and previously, the department’s Presto site, including adding schedules, rosters, statistics, images, features, recaps and more.
- Hollins athletics project manager for a complete redesign of the hollinssports.com site from start to finish.
- Trained, scheduled and oversaw the department’s student workers for in-game duties.
- Managed nominations and promotion of student-athletes and coaches.
- Manage nominations and promotion of student-athletes and coaches.
- Was a member of the stat crew for the 2021 Men’s DIII NCAA Volleyball Championships.
Assistant Director of Athletic Communication (Intern)
Millsaps College
Jackson, MS
07.2018 - 06.2019
- Primary contact for women’s volleyball, men’s soccer, men’s and women’s cross country, women’s basketball, softball and men’s and women’s track and field. Secondary contact for football, women’s soccer, men’s basketball, baseball and men’s and women’s tennis.
- Compiled statistics and records for dissemination to all internal and external constituencies, including the media, community and opposing teams.
- Wrote game recaps and features stories on gomajors.com for athletic programs.
- Compiled in-game statistics for athletic programs on StatCrew, Presto Sports and Genius software.
- Aided in the maintenance of the athletic department’s SIDEARM Sports website, including adding schedules, rosters, images, stories, recaps, results and more.
- Set up equipment and links to live stream and live stat all home athletic events.
- Assisted in coordinating the department’s social media efforts on Facebook, Twitter and Instagram.
- Photographed game action and stills for use on athletic website.
- Scheduled and oversaw student workers.
- Edited photos and video for use on athletic website and social media platforms.
- Created graphics and video for use on athletic website and social media platforms.
Volleyball Statistician
James Madison University
Harrisonburg, VA
08.2017 - 11.2017
- Entered statistics into StatCrew for the JMU Women’s Volleyball team during home matches.
- Set up and finished match information into StatCrew.
Media Relations Intern
Indianapolis Indians
Indianapolis, IN
01.2015 - 10.2015
- Created and edited team's media guide.
- Wrote multiple stories for team's yearly publication.
- Prepared daily game notes for all home and away games using Adobe InDesign.
- Communicated with local and national media to set up interviews with players and coaches.
- Created game recaps for publication on team website.
- Wrote short stories on different players to be published on team website.
- Ran DakStats program for in-game scoring.
Education
Masters - Sports Journalism
Indiana University-Purdue University of Indianapolis
Indianapolis, IN12-2015
Masters - Secondary Education
James Madison University
Harrisonburg, VA05-2008
Bachelor of Arts - English
James Madison University
Harrisonburg, VA05-2007
Skills
- Google Workspace, StatCrew, NCAA Live Stats, Presto Sports, SIDEARM, BlueFrame Technology, Production Truck, Stretch Internet Streaming, Adobe InDesign, Premiere Pro, Audition, Photoshop, Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
- Facebook, Twitter, Instagram, Snapchat
Timeline
Director of Athletic Communication and Advertising
Eastern Mennonite University
09.2021 - Current
Sports Information Director
Hollins University
08.2019 - Current
Assistant Director of Athletic Communication (Intern)
Millsaps College
07.2018 - 06.2019
Volleyball Statistician
James Madison University
08.2017 - 11.2017
Media Relations Intern
Indianapolis Indians
01.2015 - 10.2015
Masters - Sports Journalism
Indiana University-Purdue University of Indianapolis
Masters - Secondary Education
James Madison University
Bachelor of Arts - English
James Madison University