Summary
Overview
Work History
Education
Skills
Objective Paragraph
Timeline
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Kaelyn Falk

Thomasville,GA

Summary

Knowledgeable in marketing and ownership with comprehensive experience in planning and executing innovative advertising campaigns that drive brand recognition and consumer engagement. Proven track record of developing strategic marketing plans and managing cross-functional teams to deliver impactful results. Demonstrated ability in leveraging market research and data analysis to optimize advertising effectiveness and reach. I know the in's and out's of business management because I've grown up in the business world so taking the family business three generations with my twin brother is my biggest goal.

Overview

10
10
years of professional experience

Work History

Advertising Manager

Mike’s Marine Supply
01.2023 - Current
  • Developed and implemented targeted advertising campaigns across multiple digital platforms.
  • Analyzed market trends to refine advertising strategies and enhance audience engagement.
  • Boosted brand awareness by creating and executing innovative marketing campaigns.
  • Analyzed market trends to identify new opportunities and adjust advertising plans accordingly.
  • Developed advertising strategies for improved product visibility and increased sales.
  • Collected performance data on each promotion to better plan future events.
  • Optimized media mix by continuously testing different channels, formats, and messaging based on performance insights.
  • Maintained strong relationships with clients, ensuring satisfaction through regular communication and progress updates.

Sales Assistant

Mike’s Marine Supply
01.2024 - 08.2025
  • Assisted customers with product selection, providing tailored recommendations to enhance satisfaction.
  • Maintained organized inventory, ensuring accurate stock levels.
  • Processed sales transactions efficiently using point-of-sale systems, minimizing wait times for customers.
  • Collaborated with team members to execute promotional displays, driving customer engagement and sales growth.
  • Figured boat prices when the salesman weren't available.

Parts Assistant

Mike’s Marine Supply
01.2023 - 08.2025
  • Assisted in inventory management, ensuring accurate tracking of parts and supplies.
  • Supported order fulfillment by organizing shipments and preparing parts for distribution.
  • Learned safety protocols and proper handling of tools and equipment in the workplace.
  • Collaborated with team members to maintain a clean and organized workspace, enhancing efficiency.
  • Went out and wrote up service and repair tickets for people's boats.

Receptionist

Mike's Marine Supply
01.2016 - 08.2025
  • Greeted and assisted visitors, ensuring a welcoming environment.
  • Managed multi-line phone system, routing calls efficiently to appropriate departments.
  • Maintained organized reception area, enhancing overall office appearance and functionality.
  • I checked people out at the cash register as well.

Education

Bachelor of Science - Marketing

Thomas University
Thomasville, GA
05-2029

High School Diploma -

Wakulla High School
Crawfordville, FL
05-2025

Skills

  • I answer the phone, help customers, help in the parts and service department, i help in the back with service on motors and slight motor issues, i do a little bit of everything

Objective Paragraph

As a freshman college student, i seek to take over my families boat business in the future. During my studies, i'm going to apply what i learn throughout my college career to our business to make it a better business. I hope to be able to grow our business and take it to another level once i graduate. 

Timeline

Sales Assistant

Mike’s Marine Supply
01.2024 - 08.2025

Advertising Manager

Mike’s Marine Supply
01.2023 - Current

Parts Assistant

Mike’s Marine Supply
01.2023 - 08.2025

Receptionist

Mike's Marine Supply
01.2016 - 08.2025

Bachelor of Science - Marketing

Thomas University

High School Diploma -

Wakulla High School

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