Summary
Overview
Work History
Education
Skills
Timeline
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Kaitlin Farmer

New York,NY

Summary

Highly organized and motivated Account Executive with demonstrated track record of building relationships with clients, developing successful sales campaigns, and managing teams of account managers. Skilled in financial analysis, customer service and problem-solving. Experienced in coordinating activities with various departments to achieve strategic objectives.

Overview

16
16
years of professional experience

Work History

Account Executive

Grubhub
07.2022 - Current
  • Successfully engaged and delivered over 140 of the most wanted restaurants on Grubhub in the first year
  • Consistently achieved over 160% to quota per month
  • Recognized as Regional MVP several times per year as well as top 20 top sales reps in the company
  • Traveled monthly to meet prospects face to face and close them.

Director of Business Development

Sage Hospitality Group
11.2019 - 06.2022
  • Prospected for potential new clients and turned them into increased avenues of business including F500 companies, hospitals, universities and airports
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
  • Utilized market trends, mission priorities and customer goals to envision, shape and close new opportunities.
  • Negotiated client contracts and agreements to cultivate profitable business transactions.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.

Director of Events & Operations

The Cowen Group
04.2015 - 11.2019
  • Responsible for planning 75+ high level conferences and nation-wide events per year from conception to execution with budgets ranging up to $225k
  • Designed and developed go-forward event schedules and created in-depth project plans
  • Conducted research regarding existing and prospective clients, competitor activity, and industry or market trends to aid in the development of marketing plans, presentations, and proposals
  • Responsible for creating and managing event campaigns, while tracking campaign effectiveness and adjusting strategies accordingly
  • Created social media and marketing campaigns to drive pipeline-generating activities
  • Successfully recruited over 2,000 net new event attendees both nationally and internationally
  • Researched and secured venues while building relationships and negotiating contracts.

Executive Assistant

David Bryan - Founding member of Bon Jovi
09.2007 - 02.2013
  • Managed daily operations including correspondence, calendars, meetings, and travel
  • Served as the main point of contact for all events, including VIP guests at concerts
  • Organized special events, including the annual white party, fundraisers and birthdays.

Education

BA in Communication, Public Relations -

Monmouth University
WEST LONG BRANCH, NJ
05.2014

Skills

  • Data Analysis
  • Account Management
  • Revenue Generation
  • Pipeline Management
  • Lead Generation
  • Contract Negotiation
  • Staff Management
  • Customer Service
  • Operations
  • Lead Development
  • Customer Relationship Management
  • New Business Opportunities
  • Relationship Building and Management
  • Budget Development
  • Strategic Selling
  • Sales Quota Achievement
  • Goals and Performance
  • Database Management
  • Customer Presentations
  • Budget Management
  • Written and Verbal Communication
  • Research and Analysis
  • Customer Relations
  • Business Development and Planning

Timeline

Account Executive

Grubhub
07.2022 - Current

Director of Business Development

Sage Hospitality Group
11.2019 - 06.2022

Director of Events & Operations

The Cowen Group
04.2015 - 11.2019

Executive Assistant

David Bryan - Founding member of Bon Jovi
09.2007 - 02.2013

BA in Communication, Public Relations -

Monmouth University

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Kaitlin Farmer