Kaitlin Morgan
Avondale,AZ
Summary
Experienced with market analysis, competitive positioning, and strategic planning. Utilizes market insights and data-driven strategies to identify growth opportunities and drive business expansion. Knowledge of building strong relationships with key stakeholders to foster long-term partnerships and enhance market presence.
Overview
6
6
years of professional experience
Work History
Market Development Manager
Swire Coca-Cola
08.2022 - 04.2025
- Designed balanced pricing structures supporting both organizational aims and client satisfaction
- Developed and implemented market strategies to increase brand awareness and customer loyalty.
- Executed targeted campaigns to enhance product visibility and increase sales
- Identified opportunities for product expansion into new markets.
- Managed trade shows and events to showcase company products, generating leads and increasing sales conversions.
Retail Operation Manager
Ulta Beauty
10.2020 - 08.2022
- Fostered an environment promoting cross-departmental interactions
- Developed marketing campaigns that increased sales by 15%.
- Collaborated closely with other managers to exchange best practices in retail operations management and drive continuous improvement across the organization.
- Managed budgets effectively by monitoring expenses closely, identifying cost-saving opportunities, and allocating resources strategically.
Account Coordinator
Mario Badescu
09.2019 - 10.2020
- Aided in developing methods to boost product and service promotion
- Assisted in the development of junior team members
- Strengthened coordination abilities by overseeing numerous account relationships
- Led product launches, boosting market share by 10%
Skills
- Consumer Relations
- Business Objective Analysis
- Brand Development
- Adaptability
- Team building
- Continuous Improvement
- Pricing strategy
- Social media marketing
- Data-driven decision making
- Sales presentations
Timeline
Market Development Manager
Swire Coca-Cola
08.2022 - 04.2025
Retail Operation Manager
Ulta Beauty
10.2020 - 08.2022
Account Coordinator
Mario Badescu
09.2019 - 10.2020
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