Kali Christman
Pensacola,FL
Summary
Experienced gym management professional with a strong background in driving membership growth, leading high-performing teams, and overseeing daily studio operations. Proven ability to increase revenue, improve member retention, and enhance overall club performance through strategic planning, staff development, and hands-on leadership. Skilled in sales management, local marketing execution, and performance tracking to ensure team accountability and goal achievement. Adept at creating a positive, results-driven culture while delivering exceptional member experiences and operational excellence. Passionate about building strong teams, fostering community, and driving sustainable growth in a fitness-focused environment.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Director of Marketing and Operations
REGYMEN Fitness
Pensacola, FL
05.2024 - Current
- Manage and support sales team operations to achieve monthly and quarterly revenue and membership goals
- Oversee daily studio operations and provide on-floor leadership
- Lead team training sessions to enhance staff performance and member engagement
- Develop and implement strategic initiatives to improve membership retention and satisfaction
- Execute local marketing efforts, including promotions, events, partnerships, and brand presence
- Track and analyze performance metrics, ensuring goals remain visible and actionable for the team
- Serve as the primary escalation point for member concerns and service recovery
- Participate in hiring, performance reviews, and corrective action conversations
- Collaborate with Head Coach and Logistics Manager to align operations, scheduling, and logistics
- Audit systems and processes to ensure accuracy and compliance
- Cultivate relationships with prospects to drive conversion rates
Product Operations Lead (Manager)
Old Navy
Pensacola, FL
11.2024 - 05.2025
- Oversaw shipment team operations to optimize product flow from delivery to sales floor.
- Supervised and inspired associates to consistently achieve credit card sales quotas.
- Encouraged and modeled excellent customer service to strengthen customer satisfaction and loyalty.
- Ensured product placement, merchandising standards, and floor transitions were completed in a timely manner.
- Streamlined operational processes to enhance efficiency and reduce turnaround time.
- Led team in implementing inventory management systems, improving accuracy of stock levels.
- Conducted regular audits to ensure compliance with safety standards and operational guidelines.
Education
Bachelor of Science - Exercise Science
Missouri Valley College
Marshall, MO05.2021
Skills
- Leadership & team development
- Sales strategy development
- Exceptional customer support
- Recruitment and training
- Performance evaluation & coaching
- Operations & process management
- Data review & auditing
- Communication & interpersonal skills
- Organization
- Computer skills (Microsoft Office Suite, Excel, QuickBooks)
- Conflict resolution
- Time management
- Goal setting & achievement
- Client relationship building
- Problem solving
- Adaptability in dynamic settings
Certification
- NASM Certified Personal Trainer (CPT)
- NASM Certified Nutrition Coach (CNC)
Timeline
Product Operations Lead (Manager)
Old Navy
11.2024 - 05.2025
Director of Marketing and Operations
REGYMEN Fitness
05.2024 - Current
Bachelor of Science - Exercise Science
Missouri Valley College