Kara Donnelly
New York,NY
Summary
Motivated, dynamic learner with experience in demand generation and sales. Skilled in building relationships and understanding customer needs. Strong communication and interpersonal skills for delivering timely results.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Account Development Representative
Trustpilot
09.2023 - Current
- Responsible for prospecting 10+ companies daily, sourcing C-suite contacts for each
- Craft creative, custom outreach materials (ex. custom emails, targeted cadences, and LinkedIn content)
- Achieve daily metrics of 65+ dials and 25+ emails per day, creating new business opportunities and leveraging existing relationships
- Grow LinkedIn network through content creation, strategic connections, and engagement with others
Demand Generation Specialist Intern
Adobe Inc.
06.2022 - 09.2022
- Conducted intern project surrounding the use of dynamic content in DX webinar emails, resulting in a 5% increase in open rates
- Tracked email analytics through Power BI, analyzing metrics like click-through-rate and unique clicks
- Learned Marketo Engage through hands-on experience and earned Business Professional (MCA) certification
President
Cal Poly American Marketing Association
03.2022 - 03.2023
- Served as head of club, acting as a touchpoint between marketing-interested individuals and administration
- Lead meetings, consistently reached out to corporate contacts, and connected with the marketing community at large
- Spearheaded efforts to increase membership and attendance through workshops and competitions.
Education
Bachelor of Science - Business Administration (Marketing)
California Polytechnic State University - Orfalea College of Business
03.2023
Skills
- Excel
- Adobe Marketo
- Salesforce
- Asana
- Mailchimp
- Apollo
- Calendly
- Workfront
Certification
- Adobe Marketo Business Professional Certification (MCA)
- Hubspot Email Marketing Certification
- Coursera Fundamentals of User Experience (UX) Design
Timeline
Account Development Representative
Trustpilot
09.2023 - Current
Demand Generation Specialist Intern
Adobe Inc.
06.2022 - 09.2022
President
Cal Poly American Marketing Association
03.2022 - 03.2023
Bachelor of Science - Business Administration (Marketing)
California Polytechnic State University - Orfalea College of Business
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