KAREN E. LOYLAND-MEYER
Oceanside,CA
Summary
Extensive sales, management, and business development; event coordination, supervision/training, and customer service. Dedicated professional, highly-motivated decision-maker, using sound business judgment with a focus on improving company performance. Proven leadership skills and the ability to motivate others, encouraging employee moral, while developing a team-orientated workplace (increasing departmental efficiency). As an established sales professional, utilize closing skills (highly effective at negotiating and marketing), while ensuring client satisfaction. Accomplished in all aspects of public speaking, subject presentation, and staff training (excellent verbal and written communications with strong interpersonal skills at all levels). Ability to manage and facilitate timely, cost-effective completion of projects, using extensive analytical problem-solving to achieve strategic objectives Skillfully control shrinkage, oversee inventory and lead financial operations for store. . Skilled Store Manager bringing creative approaches to meeting customer needs and business targets. Dedicated to keeping business operations sustainable and agile in dynamic markets.
Overview
20
20
years of professional experience
Work History
Luxury Sales Manager
Signet Jewelers
San Diego, CA
05.2019 - Current
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
- Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Established and cultivated solid business relationships with new or existing customers.
- Utilized metrics to modify low-performing sales and marketing programs and plans to increase effectiveness.
Brand Manager La Prairie
Bloomingdale's South Coast Plaza
04.2019 - Current
- Planned, implemented and tracked sales and marketing strategies to promote brand products.
- Accomplished industry-leading successes for sales growth ending 2019 number one increase in cosmetic department at 28%.
- Greeted customers and helped with product questions, selections and purchases, including in-store and e-service transactions.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Submitted reports to senior management to aid in business decision-making and planning.
- Established and optimized schedules to keep coverage and service in line with forecasted demands.
- Recruited and retained top talent, with focus on completing timely performance evaluations, providing positive feedback and rewarding superior performance.
- Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences.
Store Manager
100% Pure Cosmetics
03.2018 - 03.2019
- Established and administered annual budget with effective controls to prevent overages, minimize burn rate and support sustainability objectives.
- Oversaw, trained and encouraged 13 beauty consultants, promoting culture of efficiency and performance.
- Applied performance data to evaluate and improve operations, target current business conditions and forecast needs.
- Delivered positive results by controlling monthly operations budget and limiting financial discrepancies.
- Created work schedules according to sales volume and number of employees.
- Scheduled and led weekly store meetings for all employees to discuss sales promotions and new inventory while providing platform for all to voice concerns.
- Completed monthly profit and loss performance reports.
Retail Store Manager
BARE MINERALS
01.2012 - 03.2018
- Over see all operations of store.
- Opened new store in June 2012, interviewed and hired complete team.
- Development of each team member to attain their personal goal, while contributing to stores over all success.
- Coaching and monthly "Touch Base" forms are utilized with each Beauty Ambassador to continue to develop each persons potential.
- Train staff on new items, and drive retail sales through self generated revenue.
- Develop customer loyalty through relationship made with clients, and have continued dialogue with customers to have return visits.
- Plan and execute monthly store events to achieve additional revenue for store.
- Responsible for stock levels, as well as stock concerns, and work with inventory control to fix any concerns in store of overage or storage.
- Maintain accurate reports on inventory and personal, to assure company assets are protected.
Counter Manager / Bloomingdale's
BOBBI BROWN
01.2008 - 01.2012
- Managed staff of 4 make-up artist, as well as responsible for $750,000.00 Annually.
- Responsible for three Beauty Team Events per year with daily retail of 15,000.00 per day.
- Maintained number two ranking in volume for cosmetic department four years.
- Maintained stock levels, visual schematics in compliance for both Bobbi Brown, and Bloomingdale's.
- Responsible for training and developing artists, and educating them on sales techniques.
Retail Store Manager
ORIGINS
01.2006 - 01.2008
- Over see complete operations in retail store of Origins.
- Responsible for recruiting, training and developing beauty guides, in addition to achieving personal and store sales plan each month.
- Help guides plan and execute events, as well as control inventory, stock levels, and shortage.
- Responsible for payroll duties and achieving selling cost each month, along with monthly guide coaching reports to target and develop needs of each guide.
- Trained team of 13 in successful strategies to meet operational and sales targets.
- Oversaw employee performance, corrected problems and increased efficiency to maintain productivity targets.
- Multiplied earnings through sales goal achievement, customer service improvements and commitment to team objectives.
Education
Education Administration
Brigham Young University
Provo, UTSkills
- New Product Knowledge / Special Trends
- Marketing / Special Events
- Sales skills / Sales Support
- Maximizing Profitability / Controlling Store Budget
- Goals / Team Appraisals / Payroll
- Recruiting / Hiring / Training / Scheduling
- Schematics / Merchandising
- Relationship building / Customer Service
- Team leadership / Coaching / Staff Development
- Order management / inventory control
- Excel / Word
- Maximizing Profitability
Additional Information
- Awards : Nordstrom's Pacesetter Award Top Ten Yearly Sales : Origins Retail Stores Recognition Rookie of the Year: Top Sales Producer Christian Dior's “Top Sales in Region: Speaking Engagements : Nordstrom's “Salute to the Community” Fashion Event
Timeline
Luxury Sales Manager
Signet Jewelers
05.2019 - Current
Brand Manager La Prairie
Bloomingdale's South Coast Plaza
04.2019 - Current
Store Manager
100% Pure Cosmetics
03.2018 - 03.2019
Retail Store Manager
BARE MINERALS
01.2012 - 03.2018
Counter Manager / Bloomingdale's
BOBBI BROWN
01.2008 - 01.2012
Retail Store Manager
ORIGINS
01.2006 - 01.2008
Education Administration
Brigham Young University