Kari Chase
Lakeside Surfaces
Twin Lake,MI
19
years of professional experience
Experienced commercial sales and account manager with strengths in territory growth, bid preparation, CRM administration, and relationship building. Proven record of expanding accounts, supporting project delivery, and increasing year-over-year revenue.
Work History
Commercial sales / Account Manager
3 Years 4 Months- Managed commercial construction and custom home builder accounts for Lakeside Surfaces, achieving company growth and brand development through market expansion and sales.
- Consistently secured new accounts, resulting in increased year over year revenue.
- Developed and significantly grew assigned territory using strong engagement and marketing skills.
- Conducted sales consultations, educating clients on products and services to enhance understanding and drive informed purchasing decisions.
- Maintained accurate records of all sales activities, including client communications, presentations, proposals, and forecasts, ensuring data integrity within CRM.
- Compiled and analyzed weekly/monthly performance metrics to track progress and inform strategy.
- Oversee entire scope of projects from design options, bids/quotes, submittals, scheduling with full follow through
Service Sales Advisor
2 Years 10 Months- Executed selling techniques that promoted product benefits, leading to informed customer decisions.
- Listened to customer needs to identify and recommend the best products and services.
- Advised customers on import vehicle service needs, enhancing their understanding of maintenance options.
- Coordinated with warranty providers to secure covered services for customers.
- Wrote accurate repair orders for My Auto Import Center service department.
- Managed team of mechanics and coordinated daily work schedules to optimize service delivery.
Insurance Sales Agent
6 Years 4 Months- Increased sales through consultative sales approach and focused relationship building with new and existing policyholders.
- Provided leadership and training for new agents regarding industry best practices and company policies.
- Analyzed customer feedback to improve sales strategies and tactics.
- Processed applications and paperwork related to policy issuance or renewal.
- Maintained accurate records of client information in CRM software system.
Owner/Cosmetologist
6 Years 9 Months- Led startup and creation of operational procedures and workflow planning ensuring compliance with local, state, and federal regulations.
- Developed strategic plans to increase profitability and efficiency by identifying new opportunities for growth, expansion, and diversification
- Directed daily business operations, hiring and training staff to enhance service quality.
- Managed budgeting and financial oversight to ensure operational sustainability.
- Supervised stylists and coordinated assignments for 12-15 employees to optimize workflow.
- Oversaw retail product inventory and reorder tracking
Education
Associate of Applied Science - Business
Skills
Territory account management
Business development
Sales forecasting
Pipeline development
Bid management
CRM administration
Project coordination
Relationship building
Accomplishments
- 2026 West Michigan ABC Excellence in Construction- Interior finishes
- Customer Satisfaction Award - Audi/Volkswagen 2022
- Gerber Life - Top Performing Sales Award 2015-2019
Affiliations
- Muskegon Lakeshore Chamber of Commerce Ambassador
- Mission trip group leader
Timeline
Commercial sales / Account Manager
Lakeside Surfaces
06.2023 - CurrentRead More
Service Sales Advisor
My Auto Import Center
08.2020 - 06.2023Read More
Insurance Sales Agent
Gerber Life
04.2014 - 08.2020Read More
Owner/Cosmetologist
New Image Salon
07.2007 - 04.2014Read More
Muskegon Community College
Associate of Applied Science from Business
Read More