Hi, I’m
Karla Hernandez
San Diego,CA
Summary
As a passionate sales executive with over 20 years of experience, I have a proven track record of driving revenue growth and expanding market share across multiple industries. I develop and implement successful sales strategies and establish meaningful customer relationships to accomplish mutual goals. My strong communication and negotiation skills, combined with my ability to analyze market trends and customer needs, enabled me to consistently exceed sales targets and deliver exceptional results.
Overview
25
years of professional experience
Work History
T-Mobile Incorporated
Account Managment / Sales Facilitation
01.2015 - Current
Job overview
- Driving revenue by closing on Small Business and generating business leads
- Staying connected with other team members and customers to generate referrals
- Achieve and Exceed sales goals and quotas; qualifying me to participate in the San Diego North Elite Program for multiple consecutive years
- Customer Experience Results Driver for which I am helping to build and strengthen valuable relationships
- Explore & Discover consumer and/or business leads, while providing demonstrations of the latest and greatest technology in-store
- Quarterly Winner circle
- And Year 2021 National Winner Circle
CW6 Bay City Television
Weathercaster
03.2013 - 01.2015
Job overview
- Produced programming and stories for Television and World Wide Web.
- Edited and collaborated with Anchors on Broadcast including breaking news and stories for all on deadline, including breaking news alerts.
- Managed schedules for reporters and Camera Crews, worked closely with news director.
- Help coordinate and dial in live shots.
- Conduct editorial meetings as assigned.
- Chief Operation Editor and Managed Editors for Cut-ins, Promos and Lives.
- Developed and maintained courteous and effective working relationships.
- Gained strong leadership skills by managing projects from start to finish.
- Made Weather Graphics in Accrdance to forecasts and Weather Satellite.
NBCUniversal
TV Newscast Editor Assignment Editor
01.2008 - 08.2008
Job overview
- Manage and send camera crew and reporters to do Live Report.
- Co-Produce and assemble news stories for cut-ins, newscasts and other news related programming.
- Partner up and coordinate with other Departments to get communication regarding news feeds.
- Write and Edit and manage content on the World Wide Web.
- Determined readiness of written pieces, made changes, and approved final versions for publication.
- Reviewed articles for grammar, spelling, punctuation, syntax, accuracy, and compliance with quality standards.
- Prepared, rewrote, and edited pieces to improve readability and impact.
- Collaborated with graphics department to develop and implement visual elements.
- Posted and promoted articles on social media platforms to engage target audience.
Cingular Wireless, AT&T
Sales Consultant
09.1998 - 03.2007
Job overview
- Cold called and conducted face-to-face sales calls with C-level executives and directors in assigned sales territory.
- Created detailed sales presentations to communicate product features and market data.
- Used consultative sales techniques to understand customer needs and recommend relevant products and services.
- Oversaw daily outbound calls to identify services that address primary needs.
- Achieved top performance by strategically adapting to rapidly changing, competitive environment.
- Increased sales by fostering relationships with customers, implementing business strategies and suggesting areas for improvement.
- Cultivated lasting rapport with key industry clients by providing accurate pricing and credit terms to meet customer objectives.
Education
The University of Arizona Global Campus
Master of Arts from Education Technology
05.2019
University of California - San DiegoLa Jolla, CA
Bachelor of Arts from Communication
03.2006
Skills
- Relationship Building
- Client Account Management
- Customer Needs Assessment
- Product Sales
- Sales Development
- Translation
- Account Management
- Customer Engagement
Accomplishments
- Achieved National Winner Circle by completing top 1% of Top sales performance in multiple categories with accuracy and efficiency.
Languages
Spanish
Native or Bilingual
Timeline
Account Managment / Sales Facilitation
T-Mobile Incorporated
01.2015 - Current
Weathercaster
CW6 Bay City Television
03.2013 - 01.2015
TV Newscast Editor Assignment Editor
NBCUniversal
01.2008 - 08.2008
Sales Consultant
Cingular Wireless, AT&T
09.1998 - 03.2007
The University of Arizona Global Campus
Master of Arts from Education Technology
University of California - San Diego
Bachelor of Arts from Communication